[Case Study] E-Commerce Sales Performance
[Case Study] E-Commerce Sales Performance
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Objective: To transform raw, unstructured sales data into an interactive dashboard for clear performance tracking and actionable insights.
Process & Actions:
Process & Actions:
- Data Cleaning & Processing: Imported raw sales data into Microsoft Excel. Performed data cleaning, including handling inconsistencies, standardizing formats, and ensuring data integrity.
- Data Modeling & Analysis: Utilized PivotTables and formulas to structure the data for analysis, calculating key metrics such as total sales, profit, and quantity sold.
- Dashboard Creation: Developed an interactive dashboard with data visualizations (charts, graphs) to present trends in sales, customer segment performance, and product category analysis.
Raw Data
Clean Data
E-Commerce Sales Performance
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