PlayCash Privacy Policy
Effective Date: [7.2, 2025]
Welcome to PlayCash (“we”, “our”, or “us”). We are committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, share, and safeguard your information when you use our website, H5 games, mobile applications, and related services (collectively, the “Services”). Please read this policy carefully before using our Services.
By accessing or using PlayCash, you agree to the terms of this Privacy Policy. If you do not agree, please do not use our Services.
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1. Scope
This Privacy Policy applies to all users worldwide who access or use PlayCash Services, except users located in Mainland China. If you access any third-party products or services via our platform, their privacy policies will apply.
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2. Information We Collect
To provide and improve our Services, we may collect the following types of information:
- Account Information: Nickname, avatar, email address, password, and third-party account information (e.g., Google, Facebook, Apple ID).
- Device Information: Device model, operating system, unique device identifiers (such as IDFA/GAID), IP address, browser type, language settings.
- Game Data: Gameplay records, points, rewards, task completion status, leaderboard information.
- Transaction Information: Records of your participation in events, reward redemptions, withdrawals, etc.
- Location Information: Approximate geographic location based on IP address (only for compliance and security purposes).
- Log Information: Access times, pages visited, crash logs, error reports.
- Information You Provide: Customer support, surveys, feedback, comments, etc.
Some features may require your permission to access your device’s photo album, microphone, or camera. Such data is only collected with your explicit consent.
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3. How We Use Your Information
We use your personal information for the following purposes:
- To create and manage your account and provide our core and value-added services.
- To enable gameplay, points and rewards, tasks, lucky draws, and leaderboards.
- To verify identity, prevent fraud, and ensure platform security.
- To analyze product usage and optimize our Services.
- To send service-related notifications, marketing campaigns, and user surveys (with your consent where required).
- To comply with legal obligations and cooperate with regulatory authorities.
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4. How We Share Your Information
We do not sell your personal information to any third party. We may share your information only in the following circumstances:
- With your explicit consent or upon your request.
- With our affiliates and subsidiaries for the purposes described in this policy.
- With service providers who support us in technology, data analysis, advertising (e.g., AppLovin MAX), payment processing, customer service, etc. These partners may only access your information as necessary to perform their functions and are bound by confidentiality obligations.
- To comply with applicable laws, court orders, or government requests, or to protect the rights, property, or safety of PlayCash, our users, or the public.
- In connection with a merger, acquisition, or sale of assets. We will notify you of any such change.
Use of AppLovin MAX SDK:
We integrate AppLovin MAX advertising SDK into our Services. AppLovin and its partners may collect your device information (such as advertising ID, IP address), ad interaction data, and app usage data to display personalized ads and analyze ad performance. For more details, please see the AppLovin Privacy Policy.
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5. International Data Transfers
As a global service, your personal information may be transferred to and stored on servers outside your country of residence. We take appropriate safeguards, such as Standard Contractual Clauses (SCCs), to ensure your data is protected in accordance with applicable laws.
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6. Retention of Your Information
We retain your personal information only as long as necessary to fulfill the purposes described in this policy or as required by law. When your account is closed or the retention period expires, we will delete or anonymize your personal data.
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7. Your Rights
Depending on your location, you may have the following rights:
- Access: Request a copy of your personal data.
- Correction: Request correction of inaccurate or incomplete data.
- Deletion: Request deletion of your personal data (subject to legal exceptions).
- Withdraw Consent: Withdraw your consent at any time.
- Object/Restrict Processing: Object to or restrict certain processing of your data.
- Data Portability: Obtain a copy of your data in a structured, commonly used format.
- Opt-Out of Personalized Advertising: You can opt out of personalized ads via your device settings or by contacting us.
- No Discrimination: You will not be discriminated against for exercising your privacy rights.
For EEA/UK users (GDPR): You have additional rights, including the right to lodge a complaint with your local data protection authority.
For California users (CCPA/CPRA): You have the right to know, access, correct, delete, and opt out of the sale or sharing of your personal information.
For Brazil users (LGPD): You have the right to access, correct, delete your data, and withdraw consent.
To exercise your rights, please contact us as described in Section 11.
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8. Cookies and Tracking Technologies
We and our partners (such as AppLovin) use cookies and similar technologies to collect and store information. For users in the EEA/UK, we will obtain your consent before using non-essential cookies or similar technologies. You can manage your preferences via our cookie banner or your device settings.
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9. Children’s Privacy
Our Services are not intended for children under 13 (or a higher age as required by law in your country). We do not knowingly collect personal information from children. If we become aware of such collection, we will promptly delete the data.
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10. Security
We use industry-standard security measures (such as data encryption, access controls, employee training, and regular audits) to protect your personal information from unauthorized access, disclosure, alteration, or loss.
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11. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes via the Services or by other means, and obtain your consent where required by law.
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12. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us at:
- Email: [support@playcashh.com]
- In-app “Contact Us” section