omaha seo expert
Here are other places search engines consider "relevant", in descending order of importance:
Headers. On Squidoo, these are module titles and subtitles. On any webpage, these are section headers.
The Introduction Module. Most search engines give extra weight to words and phrases in this module. On other websites, there's often a description or summary field that works the same way.
Table of Contents links. Edit the Introduction Module, click the "Table of Contents" tab and turn it on. Google recognizes Squidoo Table of Contents links as pointing to the key parts of each lens.
Image filenames (e.g. whats-in-hot-dog.jpg). It's a good idea to use your keyword for the filename of your lens logo.
Link text. For example, use "Here's a great diagram showing what's in a hot dog" not "Click here to see what's in a hot dog."
Image alt-names. Alt-names are optional text to display if an image doesn't load. You can't set the alt-name of your lens logo, but in Squidoo modules like the text module, Squidoo invites you to add a "Label". This is an alt-name. See my How to Upload Images tutorial for how to set an alt-name if you're using HTML.
Emphasized text. Search engines notice <b>bold text</b> and <i>italics</i>.
Body text. That is, the text of your paragraphs, descriptions, and other content.
When you link to an Amazon or other product, that counts as "link text"!
A Few More Tips For On-Page Keyword Optimization
Search engines may penalize you for keyword stuffing -- repeating your keyword too often -- and even if they don't, your readers will. You'd have left this lens if I'd used Squidoo SEO over and over.
Your lens traffic stats are a valuable source of information for keyword searches. You may not necessarily add them as Squidoo tags, but you could use them in a module title or reword your lens to target them in few more places.
One last tip: trim unnecessary words. Not only does tight focus help search engines identify your topic; it also holds your readers' attention.
Keywords Versus Squidoo Tags
What's the Difference?
Tags are labels you put on your webpages to explain what to file them under. They're like folder names on your computer, except you can file a page under more than one tag. Tagging systems are designed by and unique to each website. In Squidoo, you pick and place tags in the sidebar of your lens.
Keywords are labels that a SEARCH ENGINE decides to file your webpages under, based on its own analysis of your page's content, on-page optimization and backlinks. Google's not going to be convinced by your Squidoo tags saying, "chocolate chocolate chocolate, my page is the best page on chocolate!"
So What Can Tags Do For Squidoo SEO?
Most search engines treat Squidoo tags as no more important than any other link/anchor text on your lens. However, each tag is also listed on a separate page on Squidoo pointing back to your lens. Click on a tag, and you'll see a page listing all lenses using that tag. The link from that "tag page," which is highly focused on one topic, can boost your SEO ranking for that topic. The Primary Tag has the most weight: it gets a little extra "boost" when Squidoo's deciding which page to list first on a tag page.