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Overview
Overview
Area of Business
🫧 Consumer Services
Project
💻 Marketing & Growth Strategy
Semester
📅 FS23
Project
Project
Most of its success to date has been with B2B customers. Therefore, this project aims to find the most efficient marketing messages and means to reach and acquire new B2C customers to improve market penetration.
Startup Introduction
Startup Introduction
Pyck's innovative business model is redefining the "old business" of laundry services through a more sustainable, time-efficient and digital approach.
Website: https://www.pyckbag.com/
Founder
Founder
Tomás channels his international experience and expertise as former Partner at Boston Consulting Group and Corporate Director of a FMCG conglomerate into his newly founded sustainable laundry startup.
Tomás channels his international experience and expertise as former Partner at Boston Consulting Group and Corporate Director of a FMCG conglomerate into his newly founded sustainable laundry startup.
Tomás Adão da Fonseca
Co-founder of Pyck
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