Lunchables
Lunchables wanted a fun and engaging way to reel users in through WebAR to drive awareness about their delicious snacks. WebAR is a new emerging area of web development that uses our mobile devices to provide an augmented reality experience from the tap of an ad banner.
To tackle this brief I thought it would be fun to gamify this interaction by a classic game of Ping Pong! The idea was to bring in the vintage look and feel to this project as well as jazzing up the wacky characters; Platy & Jackie!
The whole concept of the game is to move your smartphone left to right to hit the ball. The game is available in VR & AR so make sure you follow your opponents instructions for bonus points & earn your streak to unlock the Firecracker mode!