Offline Marketing & Branding

Marketing Associate @ Sethia Sweets

Shipping Box Design - Sethia Sweets - Monika Arora

I designed the above shipping box, based on a brief by the General Manager.
I also designed an Excel sheet for Daily Production Report to keep track of daily production of sweets and namkeen items in both Production Units.
I was in charge of handling export orders' packaging and dispatching. For that, I used to print stickers for the shipping boxes in coordination with a Supervisor. I was also reporting to the General Manager about the progress in Excel sheets.
I re-designed Vendor Purchase Order Vouchers, based on a brief by the General Manager.

- Daily Production Report and Export Order sheet have sensitive company information, hence nothing visual to represent here.
- By designing various Reports, Vouchers, and Excel sheets, I learned the importance of branding while marketing a product via offline channels.
- It was my first hands-on experience of doing offline marketing and branding for a brand, on a small scale though.
- Going forward, I am interested in doing more of such work to enhance product sales and building consumer trust while creating a memorable brand using both online and offline channels. : )

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