Online store’ is the main gate to step up in the digital world. And the very first hurdle in the way is the right platform to choose for an e-commerce store. Earlier we have seen Shopify and Magento. Today let’s pick PrestaShop Vs Magento.
PrestaShop is an open-source solution for e-commerce. It is free of cost. PrestaShop offers great flexibility to the users. Magento is also an open-source platform for e-commerce. Magento is robust and allows you to handle large traffic. Therefore, there is no risk of losing speed and connectivity.
Characteristics
Magento 2
PrestaShop
Ease of use
It Requires technical skills
It is Totally Beginners-Friendly
Functionality
Advanced built-in integrations
It has totally Basic Integrations
Extensions
Have 5000+ extensions
4000+ Extensions
Supported inventory size
Can manage up to 200 000 products and up to 500 000 with proper optimization
Up to 100 000 products
Pricing
Free
Free
~ PrestaShop offers around 4k free themes. PrestaShop templates, themes color switcher, mega menu options help to make a better responsive e-commerce store.
~ Magento provides really cool and easily available themes. Those you can get from Magento Marketplace. You will have more variety of trendy themes than other platforms. And, if you are a great technocrat and skilled, Magento allows you to create your own theme as per your requirements.
~ PrestaShop allows modification in the script. You are free to do changes as per your requirements. Therefore, you can easily run a store exact of your choice. 🙂
~ Magento is most liked and used for its flexible cart functionalities. The store owner has to work daily with a shopping cart. And, Magento offers great ease and a formative cart. So, this is a pleasureful thing for the store owner.
Winner – PrestaShop Vs Magento
~ If you are technically challenged, PrestaShop is much easier for the store owner. Because PrestaShop is very easy to customize as per users’ requirements. The store owner will be able to optimize the store with advanced analytics and dashboard modules.
PrestaShop offers all the required functionalities which are essential to start an e-commerce store. The shopping cart in PrestaShop gives you comfort with 500+ built-in features.
Therefore PrestaShop is a good option to enhance statistical facilities. PrestaShop provides an Analytics facility for analyzing traffic. That helps you in making business strategy more powerful.
~ Some features to have a look at:
Open-source platform
Very flexible
Strong SEO
Lots of integration available
Large community-based guide
~ Magento includes everything from promotions to shopping cart. Let’s have a look:
Mobile-Optimized Shopping
Site Search
Global Selling
Instant Purchase
Catalog Management
Customization Options Available
Integrated checkout, payment, and shipping
Extended Functionality via App Marketplace
PrestaShop helps with around 10k modules and a number of graphics themes. PrestaShop also offers services for new capacities to make the store more scalable and flexible.
Plugins/Extensions are essential to add productivity to the PrestaShop store. These add extra features to the default PrestaShop services. From PrestaShop addons, you can get many effective plugins.
Magento provides a vast range of powerful plugins and extensions. Magento Marketplace helps the store owner with around 5500 extensions both paid and free.
And, daily new extensions releases to help Magento store owners. Magento Extensions are available widely in range as payment-related, products related, etc. Magento extensions are very helpful to boost up an online business.
~ PrestaShop is also helpful in optimizing better SEO. Mainly PrestaShop provides Automated URL rewriting, dedicated SEO content for products, CMS Pages for quality content, etc. With PrestaShop, there is no chance for duplication of content (until you copy yours from other sites).
~ We have seen how Magento is good in terms of SEO prior.
~ For any kind of issues in Magento and PrestaShop, both provide communities to search for the solutions.
~ You just need to join the respective community and ask for help. You will get the solution world widely using these communities.
~ The store owner can access the PrestaShop at 100% free of cost. PrestaShop will not demand any percentage share of your income! 🙂
~ You need to purchase a hosting solution for PrestaShop as it’s not providing a hosting facility.
~ Magento offers both versions-paid and free. Magento seems costly at the beginning but then there is no extra Fee for anything else comparatively to other platforms.
To choose one among these is really tough as both are strong solutions for e-commerce comparatively.
But personally What I feel is: if you are running a small-sized business then PrestaShop is good to go.
But if you are running a medium to large-sized business then Magento is the right choice for you. Both of these platforms are best at their level.
However, if you or surrounded people are technocrats, Magento is the perfect choice for you. And, if you are the one for all, PrestaShop is fit for you.