The Market in Ventimiglia is one of the most famous open-air markets in Italy, attracting locals, tourists, and cross-border visitors from France every week. Located in the charming coastal town of Ventimiglia, near the French-Italian border, this bustling market offers an authentic taste of Italian culture, craftsmanship, and cuisine.
A Tradition Rooted in History
The Ventimiglia Market has been a long-standing tradition for decades, deeply embedded in the town’s history. Every Friday, the seafront promenade transforms into a lively hub of commerce and community. Vendors set up hundreds of stalls along the Lungomare Italo Calvino, offering everything from Italian leather goods to gourmet food products. The market’s rich atmosphere, filled with the sounds of bargaining and the aroma of fresh produce, reflects the timeless spirit of the Italian Riviera.
What You’ll Find at the Market
The Market in Ventimiglia is famous for its wide variety of products. Shoppers can explore an endless array of goods, including:
Italian leather products – handbags, belts, jackets, and shoes crafted by local artisans.
Clothing and accessories – from casual wear to designer-inspired pieces at competitive prices.
Local foods and delicacies – fresh fruits, vegetables, cheeses, cured meats, olives, and homemade pasta.
Flowers and plants – beautifully arranged bouquets and Mediterranean plants add color to the market.
Household items and souvenirs – ceramics, linens, and handmade crafts make perfect keepsakes.
Food lovers will find the Ventimiglia Market irresistible. Stalls overflow with Ligurian specialties, including focaccia, olive oil, and regional wines. Many visitors enjoy grabbing a quick espresso or snack from local cafés nearby before continuing their shopping spree.
The market takes place every Friday from early morning until around 4:00 PM, and it’s best to arrive early to enjoy the full experience. It’s conveniently located near Ventimiglia’s train station, making it easily accessible from nearby French towns like Menton and Nice. Parking can be limited on busy days, so traveling by train is often recommended.
Bring cash, as many stalls don’t accept cards.
Wear comfortable shoes – the market is large and spread along the seafront.
Bargaining is part of the fun – polite negotiation is welcomed!
Visit local attractions after shopping, such as the old town (Centro Storico) and Hanbury Gardens.
The Market in Ventimiglia is more than just a place to shop – it’s a vibrant cultural experience that captures the essence of Italian life. Whether you’re hunting for unique souvenirs, savoring local cuisine, or simply soaking up the Mediterranean charm, this market offers something for everyone.
If you’re exploring the Italian Riviera or traveling from the French Côte d’Azur, the Ventimiglia Market is an unmissable destination that blends tradition, taste, and timeless Italian flair.