Century Homes Atlanta
November, 2024
November, 2024
Century Homes Atlanta builds the kind of houses you want to curl up in with a big mug of cocoa. But even though their floor plans were dreamy, their digital presence felt a little like an empty room. They needed someone to turn their "For Sale" signs into "Welcome Home" vibes.
Despite being a top builder in the Atlanta metro, their social media was a bit quiet, and their website was hiding on page 10 of Google. They had the Craftsman charm, but they were missing the Digital Sparkle.
We gave their SEO a total spa day, and it really paid off! Century Homes Atlanta moved from the "invisible" zone straight to the front page of Google. Now, instead of playing hide-and-seek, they’re the stars of the show. Their organic traffic didn't just walk; it sprinted, bringing in a flood of local families who were actively searching for that specific Atlanta Craftsman charm.
By swapping those cold price tags for warm storytelling, the heart-eyes started rolling in! Our community-focused reels and "lifestyle-first" posts turned their social media accounts into a digital neighborhood hub. Engagement skyrocketed because we stopped selling floor plans and started sharing dreams, creating a loyal fan base that treats every new listing like a major red-carpet event.
We smoothed out the wrinkles in the buyer's journey so that "clicking" felt as easy as "calling." By untangling those digital welcome mats and streamlining the contact forms, the conversion rate took a giant leap forward. Potential buyers now glide from their first Instagram peek to a scheduled tour without a single bump in the road, meaning the sales team is spending way less time chasing leads and way more time handing over keys!