In this review, you'll discover what Mangools is and how it can aid in the growth of your online business. We'll go over the advantages and disadvantages. I discuss both the positive and negative aspects of the situation. You'll also discover one Mangools tool that I believe is a waste of time. And four more tools can help you achieve outstanding outcomes.
Does that make sense? Let's get this party started:
Note: If you'd want to skip the review and try Mangools for yourself, click here.
Mangools is an SEO tool that bills itself as a less expensive alternative to Ahrefs and SEMrush.
Mangools is a toolkit made up of five apps:
KWFinder
SERPChecker
SERPWatcher
LinkMiner
SiteProfiler
You'll be able to log into your dashboard after creating an account, where you'll see all 5 apps available to be used, as well as usage restrictions for each tool based on your subscription.
Pay close attention to the following section.
It's because you'll discover how to get the most out of your Mangools SEO-toolkit membership.
Also, given the tool comprises five different apps, and I want my Mangools review to be useful rather than a jumble, I'll go over each one separately.
Let's go! Take a deep breath and prepare to get blown away by the sea of utility below.
KWFinder is The most well-known Mangools app, a keyword research tool. Most marketers immediately think of KWFinder when they hear "Mangools," and are typically startled to learn that there are four additional apps available.
That was certainly the case with me.
Here's how to put this keyword research tool to work for you:
To begin, go to KWFinder and type in your target keyword, as well as the search area and language you want to use.
Our example keyword is “landing page builders”:
You'll notice that KWFinder's reporting interface is extremely user-friendly as soon as your keyword report appears on the screen.
On the left, KWFinder displays a list of similar keywords to your target term, along with key statistics for each (search volume, keyword difficulty, trends graph, PPC competition, and CPC).
You can switch between Autocomplete and Questions mode using the bar above the keyword list.
In the first case, KWFinder will scrape Google autosuggest phrases related to your target query.
In the latter case, KWFinder will display any keywords that contain your target term AND are also phrased as questions.
Finally, you can quickly save your favorite keywords by checking the box next to them and adding them to a keyword list.
Your target key is highlighted on the right, along with important information.
First, KWFinder gives your desired key a numerical score while displaying its competitiveness.
Then there's the trends graph, which shows whether the popularity of your chosen keyword is rising or falling.
This is crucial information to avoid targeting a phrase that is no longer searched for.
The Google SERPs overview and site ranking are displayed beneath the trends report.
You can also look at some key URL-specific metrics that you should be aware of if you want to compete in certain SERPs.
The metrics are:
DA – A Moz ranking score that attempts to predict the overall domain's link-based authority.
PA – A Moz ranking score that attempts to predict the link-based authority of a page.
CF – Citation Flow depicts the "influence" of ranking a URL based on the number of links it receives.
TF – Trust Flow score indicates the URL's strength based on the quality of links that point to it.
EV – The number of external links that hit the page is reported by EV – External Links. You can see the link profile breakdown by number of links, number of unique referring domains, number of referring IPs, and subnets by hovering over the number.
FB – The Facebook API returns the number of Facebook shares.
LPS – The predicted strength of the URL is determined by the LPS – Link Profile Strength score. This is a custom metric created by Mangools.
ESV – Estimated monthly visits based on search volume and SERPS position.
Pro tip: You can use KWFinder to look for profitable keywords across the entire domain.
Simply type a target domain into the search bar, and the tool will return a list of all terms for which that domain ranks, which you can sort by ranking position.
Overall, KWFinder is excellent value for money, and it may be able to help you generate more visitors to your site on its own, justifying the $30 price tag.
Mangools, on the other hand, has four more programs to offer, so let's continue.
Then there's SERPChecker.
This tool will help you get a better idea of what SERPs your page will appear in.
Pick a target keyword and enter it in the keyword field to use it:
The SERPChecker results are really useful?
The keyword difficulty for the target keyword is displayed first, followed by the SERPS Features Impact.
What exactly is it?
Characteristics of the SERPs The Impact function is a useful tool that shows how busy the SERP is for the term you want to look up.
Google has evolved into an answer engine, and some keywords are no longer worth pursuing because Google already has all the answers.
The SERP Features Impact feature shows which Google features are currently active on the page.
For our sample search, there are only a few SERP elements (Google Ads at the top and bottom, plus PAA boxes), so it gets a thumbs up.
Following that, you'll find a list of all 10 ranking sites, along with their metrics (DA, PA, CF, TF, LPS, AR, RD, RI...)
I won't go over those metrics again because I already covered them in the KWFinder section.
Finally, SERPChecker lets you compare the current SERPS to the URL you want to go to. That way, you'll be able to examine the authority gap between your page and the ones that are currently ranking.
Although it isn't a revolutionary function, it does make your life as an SEO easier.
Overall, SERPChecker is a useful tool that can provide you with a lot of information if you use it.
But, for the most part, I'd skip it because I can see the SERP overview in the KWFinder dashboard and map my ranking strategy accordingly.
Pro tip: Mangools and other SEO tools frequently make mistakes and display results that aren't the same as the real SERPs.
That's why it's usually a good idea to check SERPs manually.
You'd normally need two tabs open for SERPChecker and Google to accomplish this, but with this tool, you can receive a live snapshot of the top page without leaving the dashboard.
Simply go to the top of the page and click the "Snapshot" tab.
Mangools' rank tracker is called SERPWatcher. It allows you to track your keyword rankings and see how your SEO efforts are affecting them. Let's say you update the post today, hoping for a boost in rankings from a newly updated page that is also better optimized and contains more high-quality content.
But why guess when you can check?
SERPWatcher is a tool that will assist you in doing just that.
You must first enter a list of terms that you want to track before you can use it. You can either type them in manually or import them from a spreadsheet.
It's as simple as that. The dashboard with your initial report now takes about 30 seconds to load in SERPWatcher.
SERPWatcher is a conventional rank tracker, as you can see from the graphic above. It's comparable to nearly every other tool on the market.
You can see your ranking, expected traffic, whether your term is trending upwards or downwards, search volume, and other data.
You'll notice the Performance Index on the right, which offers you a broad picture of how all of your keyword ranks are doing.
Your keywords will be listed below in order of how well they've improved in rankings.
It's a great way to weed out the ones where Google seems to like you a lot.
Match those terms to their host pages, then update them to give Google more of what they want, and watch your rankings skyrocket even higher.
LinkMiner is Mangools backlink analysis checker.
Unlike SEMrush, Moz, and Ahrefs, LinkMiner does not have its link indices.
Instead, they rely on data from Majestic SEO.
This is beneficial because Majestic SEO is a premium backlink analyzer that competes with Ahrefs in terms of index size and crawler speed.
You'll get a lot of bang for your buck because LinkMiner's data is copied from Majestic.
LinkMiner can be used to look at the backlink profiles of entire domains or specific pages.
Simply enter the URL you'd like to use and wait for it to work:
You'll be able to examine all links connecting to your site, as well as how LinkMiner/Majestic ranks your website against their patented backlink metrics, once the data are public.
You'll also be able to filter the results based on whether the links are followed or not followed, as well as fresh links won and lost.
Finally, each line displays a set of Majestic metrics that can be used to evaluate its strength.
These are the following:
Citation Flow (CF) – A score that estimates a page's influence based on how many other pages link to it.
The Trust Flow (TF) – score predicts the page's power based on the quality of the links that point to it.
EL – Displays the total number of external links that have been accessed by that page.
FB – Number of Facebook shares.
AR – Alexa Rank.
HREF – Show you the URL path.
Anchor – Anchor text of the link.
LP – The link's estimated link power.
One of the Mangools apps, as I indicated in the introduction, is a waste of time and bloating an otherwise amazing collection of SEO tools.
SiteProfiler is the program in question.
SiteProfile analyzes a website's total backlink strength and Facebook popularity to create a "profile" for it.
That's all there is to it.
Oh, and you can see the site's most popular content, which is crucial if you want to steal content ideas from competitors.
On the other hand, the top domains report is a useful tool. It displays the finest sites that connect to your target domain, which are ranked according to their Alexa rating.
This is extremely useful information. Why?
Because if you come across a website with a particularly strong link profile and backlinks from some of the world's best websites, it's worth plugging that domain into LinkMiner and taking a closer look at their link profile.
It'll be well worth your time if you can figure out how they obtain those fantastic links.
SiteProfiler, on the other hand, appears to have been introduced to pad the stats. Customers who have already used it, on the other hand, have praised it as a welcome addition.
Yes, similar to Moz, Ahrefs, and SEMrush, Mangools has a Chrome and Firefox add-on.
The distinction is that you don't need a premium Mangools account to utilize this addon.
To utilize this extension, go to your Mangools dashboard and install it.
Second, without going into LinkMiner, go to a page you want to check and then click the orange ball (Mangools logo) button in the extension bar.
This will display the site's backlinks, as well as the keywords it ranks for and its on-page SEO.
Overall, this is excellent information for evaluating a website or a page quickly.
It appeals to me.
Mangools offers three paid options. They are as follows:
Mangools Basic - $29.90 per month if paid annually, or $49 per month if paid monthly.
Mangools Premium - $39.90 per month if paid annually, or $69 per month if paid monthly.
Mangools Agency - $79.90 per month if paid yearly, or $129 per month if paid monthly.
All plans have the same set of features, except the usage quotas assigned to each plan.
Mangools can be paid in monthly installments or an annual plan can be purchased at a 40% discount.
Mangools Basic is a great option for bloggers searching for a low-cost SEO solution for their small websites.
Mangools Premium is aimed at more experienced bloggers who are familiar with SEO but can't afford Ahrefs and SEMrush but still want to undertake holistic, comprehensive SEO.
Mangools Agency is ideally suited for large SEO businesses with dozens of clients, as the name suggests.
Mangools pricing is extremely cost-effective when compared to higher-end Ahrefs and SEMrush subscriptions, and it gets the job done while keeping clients satisfied.
My opinion of Mangools is largely good, and the reason for this is quite simple.
Mangools is a high-quality, cost-effective product.
However, it has flaws in a few crucial areas, which you should learn about below.
All-in-one SEO toolkit - Mangools appears to be a one-stop-shop for all of your SEO requirements. You may buy this tool and handle the SEO portion of your company with ease.
Affordable - The cheapest plan is $29.90 a year and includes access to all five apps as well as a reasonable usage quota. Even the most expensive plan is less than a third of the price of Ahrefs' top-tier plan.
Superb UX - The Mangools app and dashboard are beautiful to look at. Very simple, elegant, and intuitive. Even a total noob can learn to get around the tool in 10m or less.
Superb link index - Link building is critical for SEO, and LinkMiner and its Majestic-powered index give you the tools you need to do it right.
Lack of integration - Mangools' five apps are not integrated, thus you're essentially utilizing five different tools at the same time when using the Mangools toolset. This quickly becomes inconvenient and unwieldy.
SiteProfiler - This tool provides the same information as LinkMiner but in a slightly better format. It's a needless addition to the main four tools, in my opinion.
The free trial quota is extremely limited - you may only track 10 keywords, run 5 keyword searches each day, profile 3 websites, and collect 2000 backlink rows data with Mangools' 10-day free trial. I suppose it's enough to get a taste, but I won't complain if they decide to double triple, or quadruple that quota.
My review of Mangools is complete.
Is Mangools the best option for you? The solution is contingent on your requirements.
If you're seeking a low-cost SEO solution that's also user-friendly, Mangools might be the option for you.
You'll be able to conduct keyword research, look into SERPs, track your ranks, and examine rival backlinks. It has a powerful feature set and a fantastic user interface.
It's a fantastic value for the money, and it's ideal for beginners.
Sure, it misses some of the more advanced capabilities found in tools such as SEMrush, but it's also a lot less expensive. It also addresses the issue of being overburdened by a large number of tools. Some of these may or may not be used.
Finally, Mangools is a more affordable alternative to Ahrefs and SEMrush.
Now, I strongly advise you to start a free trial by following the link below.
You'll be able to get a feel for the platform and see if it's a good fit for your requirements.