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My research fields are propaganda, political communication and persuasion techniques, in both, tradicional media and social media. I analyse these aspects of communication in extreme contexts, such as armed conflicts or electoral campaigns. The expressions of the analysed phenomena are very varied, ranging from newspaper reports, official videos, photographs or comic strips.
British propaganda poster issued by the Parliamentary Recruiting Committee in 1915.
Soviet propaganda poster by Irakli Toidze, 1941.
Publications
Publications
Journal Articles
📖 Pérez Rastrilla, L. & Rubio Moraga, Á.L. (2024). Comunicación política en TikTok. Un análisis de la cuenta de Marcelo Ebrard durante la contienda por la candidatura presidencial en México. Política y Sociedad, 61(3), e93799. https://doi.org/10.5209/poso.93799Claves: political communication, electoral campaign, presidential campaign, TikTok, Mexico, Marcelo Ebrard(Open access)
📖 Pérez Rastrilla, L. & Donofrio, A. (2024). A place for laughs in hell. Martínez de León's cartoons: republican humour in the Spanish Civil War. War & Society, 1-23. https://doi.org/10.1080/07292473.2024.2421645Key words: humour, comic strips, war, propaganda, Martínez de León, gallows humour(Access to the article)
📖 Pérez Rastrilla, L. & Martínez García, C. (2024). Diplomacia pública digital para la supervivencia: la estrategia de comunicación taiwanesa en X (Twitter) hacia España. Tiempo devorado, 9(1), 69-96. https://doi.org/10.5565/rev/tdevorado.219Key words: public diplomacy, digital diplomacy, X (Twitter), Taiwan, political communication, social media, strategic communication(Open access)
📖 Sapag Muñoz de la Peña, P., & Pérez Rastrilla, L. (2022). Posibilidades y límites de la propaganda semántica en la era de las redes sociales: “primavera”, “revolución”, “crisis” o “contrarrevolución” árabe. Revista de la Asociación Española de Investigación de la Comunicación, 9(Especial), 68-91. https://doi.org/10.24137/raeic.9.e.4Key words: semantic propaganda, Arab Spring, transmedia communication, Middle East, revolution, social media(Open access)
📖 Pérez Rastrilla, L. (2021). Los rumores en la cobertura de conflictos armados: los medios de comunicación españoles durante el bombardeo de Yugoslavia en 1999. Historia Y Comunicación Social, 26(1), 131-141. https://doi.org/10.5209/hics.75705Key words: propaganda, Yugoslavia, rumour, armed conflict, war, mass media, sources of information, journalism ethics(Open access)
📖 Pérez Rastrilla, L. (2018). La cobertura de los conflictos armados: el caso del bombardeo sobre Yugoslavia. Cuadernos De Periodistas, 36, 113-122. https://doi.org/10.5281/zenodo.10556507Key words: armed conflict, mass media, propaganda, Yugoslavia, journalism ethics(Open access)
Book Chapters
📖 Sapag M., P.; Pérez Rastrilla, L. & Recio García, A. (2023). TikTok: New Media, Old Propaganda—State of the Art and Possibilities for Political Communication. En Pérez Rastrilla, L., Sapag M., P. & Recio García, A. (Eds.) Fast Politics: Propaganda in the age of TikTok, 3-19. Springer. https://doi.org/10.1007/978-981-99-5110-9_1Key words: TikTok, propaganda, political communication, communication strategy, social media(Open access)
📖 Pérez Rastrilla, L. (2021). A Proposal for a Qualitative Analysis of the Media Discourse on the Bombing of Yugoslavia. En Radeljić, B. y González-Villa, C. (eds) Researching Yugoslavia and its Aftermath. Societies and Political Orders in Transition, 205-222. Springer. https://doi.org/10.1007/978-3-030-70343-1_10Key words: methodology, discourse analysis, framing, intertextuality, rhetoric, Yugoslavia(Open access pre print version)
📖 Pérez Rastrilla, L. (2020). El debate de las fake news en las instituciones europeas. En Ferreiro, L. (coord.) Metodologías activas en las aulas de Ciencia Política y Relaciones Internacionales: simulaciones de procesos políticos en organizaciones internacionales y nacionales, 99-133. Tirant lo Blanch. https://doi.org/10.5281/zenodo.10623523Key words: fake news, propaganda, European Parliament(Open access pre print version)
📖 Pérez Rastrilla, L. (2019). Representations of televised debates in the press and their influence on political candidates: The cases of Spain, the UK, and the US. En Feldman, O. & Zmerli, S. The Psychology of Political Communicators: How Politicians, Culture, and the Media Construct and Shape Public Discourse, 145-164. Routledge. https://doi.org/10.4324/9780429487897Key words: television, political communication, debate, political campaigns, elections(Open access pre print version)
📖 Pérez Rastrilla, L. (2015). El humor en la guerra: La desintegración de Yugoslavia a través de las viñetas de Franco Juri. En Laguna Platero, A. y Reig Cruañes, J. (eds). El humor en la historia de la comunicación en Europa y América, 565-579. Ediciones de la Universidad de Castilla-La Mancha. https://doi.org/10.5281/zenodo.10556623Key words: humour, cartoons, armed conflict, Yugoslavia, comic strip, gallows humour
📖 González Villa, C., & Pérez Rastrilla, L. (2012). Corresponsales de El País en zona de conflicto. En Fernández Sanz, J.J. y Rubio Moraga, Á.L. (coord.) Prensa y periodismo especializado V, pp. 87-98. Asociación de la Prensa de Guadalajara. https://doi.org/10.5281/zenodo.10623413Key words: war correspondent, armed conflict, media coverage, propaganda, Slovenia, Croatia
Books
📖 Pérez Rastrilla, L.; Sapag M., P. & Recio García, A. (Eds.) (2023). Fast Politics: Propaganda in the age of TikTok. Springer. https://doi.org/10.1007/978-981-99-5110-9Key words: TikTok, propaganda, political communication, communication strategy, social media(Open access Preface and Chapter 1)
📖 Couso Permuy, J., & Pérez Rastrilla, L. (2020). En pie de calle. Akal. https://doi.org/10.5281/zenodo.10623300
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