About Your Free GBP Audit

If your business is not showing up in local Google searches for your type of business, then you have problems with your Google Business Profile (GBP) - formerly Google My Business (GMB).  We want to help you attract all the new customers possible.  That's why we are offering a FREE Google My Business (GBP) audit to the first three Business owners/managers who contact us.  This audit will identify any GBP issues that may be holding you back and recommendations on how to improve your local visibility.  See complete details below.

Offer Details 

Your free GBP audit offer will provide a complete review of the current status of your Google Business Profile (GBP). We will also provide a detailed report of each of the key areas of your GBP, including how they are now vs. how we recommend they should be.

Our report will serve as a roadmap of what we suggest should be done in your GBP to increase the number of customer calls and customer visits you are getting in the future.  You can then implement our recommendations yourself or have someone do that for you.  If you would like for Merrill & Associates to address any of the issues we find in your GBP we will be happy to provide a quotation for implementing those services.

This offer is limited to the first three Business owners/managers who contact us.

The specific areas of your Google Business profile to be audited are:

1.  Verify your business name, business address, phone number, website address, and operating hours are complete and accurate.

2. Review to ensure your business description, your categories, business attributes, and your business services are optimized, or suggest improvements.

3. Review the current photos and videos in your GBP and make recommendations as necessary.

4. Review the status of your customer reviews and make recommendations as necessary.

5. Review the status of your current Google Business Profile posts and make recommendations if necessary.  This will include a review of the types of posts you are writing, how often you are posting them, and where you are posting them.

6. We will verify that you have enabled GBP messaging and Q&A and are using them effectively.

7. We will also double-check your effective use of Local Citations and Backlinks in your GBP making recommendations as needed.

8. We will check to ensure that you are utilizing "GBP Insights" to track your GBP performance over time.  We will also recommend that you use Google Analytics and Google Search Console for both your Google Business Profile and your business website.

9. As part of our basic audit, we will conduct introductory keyword research and competitive analysis. Our team will identify and show your rankings for up to 5 of your targeted keywords for your business as well as your 3 top direct competitors. This research will provide key insights into your current visibility and opportunities for improvement in core search terms relevant to your business. If more extensive tracking and analysis beyond this basic level is needed, we are happy to provide a custom quote for expanded keyword and competitor monitoring.

10. We will also spend approximately 1 hour with you (or your designate), via video call reviewing the results of our audit and our suggested actions for improvement.

11. We will also recommend that you (or your designate) update and maintain your GBP on an ongoing basis. If you do not maintain your Google Business Profile at least monthly, it will not serve you well long term.

Regular maintenance is a process of keeping your Google Business Profile up to date and accurate. It involves checking and editing your profile information, such as your name, address, phone number, website, operating hours, services, products, attributes, description, and more. It also involves adding or updating photos, videos, posts, Q&A, customer reviews, local citations, backlinks, and other features that showcase your business and engage your customers.

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To schedule your FREE Google Business Profile audit contact: