Want to rank your local business on Google, Bing and other local search engines? Then our expert guide can help you.
92% of consumers go online to find local services. However, many domestic British companies are not effectively or effectively targeting the local search market.
If this sounds like you, you need local SEO services because local consumers search for your services online. With better local rankings, your page views will increase as well as your conversions.
Local SEO is the process of making your business visible to geographically relevant searches. It is an effective way to market your local business online. It helps companies promote their products and services to local customers the moment they search for them online. Simply put, if you want more local business, you need to improve your local search engine optimization.
These seven tactics will help guide you to improve your local ranking.
Student and complete the Google My Business page
Run the NAP audit
Building local dates
Optimizing local pages for local targeted keywords
Add chart site coding to your website
Get local reviews
Improve your website for mobile devices
1. Order and complete the Google My Business page
Google My Business is a free, easy-to-use tool for companies and organizations to manage their online presence on Google, including search and maps.
According to SEO Moz, GMB is one of the local citation building most important local rating factors for both "local listings" and organic results.
This highlights the importance of creating Google My Business for each of your company’s sites.
To set it up, go here, then follow these steps.
Step 1. Enter your business name
Google will first request your company name.
You only have two options:
Create a new company
Claiming an existing business
Start writing and Google will search for your business on your system.
Step 2. Enter your address
If you are claiming a company Google already owns in your system, this will be completed in advance. Otherwise, you will need to enter your address.
Consistency is the key here, which we'll discuss later on in blogging
If you have a traditional business with a store, just enter your store address.
But you may be confused about what to enter here if:
You work from home.
One or more business associates both working from home (multiple addresses)
Your business is mobile
They have a virtual office, but not a real physical site.
Serve customers in a far physical location (for example, takeaway).
I suggest you if:
You have a real physical office, use this address.