Liar Circle Privacy
Privacy Policy — Liar Circle: Memory Trap
Last updated: October 31, 2026
This Privacy Policy describes how Liar Circle: Memory Trap ("the App", "we", "us") handles information when you use it. By using the App, you agree to this policy.
The App is developed by Marijan Ikanović ("the Developer"), Mares Games.
1. Information We Collect
The App does not require you to create an account, log in, or provide your name, email address, phone number, or location. You can play without giving any personal details.
1.1 Information stored on your device
The App saves a few settings locally on your device so it works the way you left it:
Levels you have completed (to unlock the next level and show your progress),
How many times you have played each level,
Sound on or off,
The language you chose in the App,
Whether you have seen the "How to play" screen,
The number of levels played since the last ad (to space out ads),
An update version you declined (so the same update is not offered again).
1.2 Gameplay statistics and crash reports
To understand how the game is played and to fix problems, the App uses Google Firebase Analytics and Firebase Crashlytics. They collect:
Gameplay events, such as which level you started, finished or failed, at which step and why (for example which rule was forgotten), how long a level took, and whether you used a continue,
App usage information, such as sessions, app version, language and the "How to play" screen,
Device information, such as device model, operating system version and screen size,
A pseudonymous app instance identifier generated by Firebase (not your name or account),
Crash reports and diagnostic data when the App stops working.
This information is used only in aggregated form to improve the game, balance the difficulty of levels and fix bugs. It is not used to identify you.
1.3 Information collected by other third-party services
Google AdMob. The App shows optional rewarded video ads (for example, to continue after a mistake) and ads between levels. To serve and measure ads and to prevent fraud, Google may collect your device's advertising ID, IP address and approximate location derived from it, device information (model, operating system, language), and ad interaction and diagnostic data.
Google User Messaging Platform. In the European Economic Area, the United Kingdom and Switzerland, the App uses Google's consent form to ask for your consent before personalised ads are shown. If you do not give consent, advertising data is not used for personalisation.
In US states with consumer privacy laws (for example California), the App uses Google's privacy message so you can opt out of the use of your data for personalised ads ("Do not sell or share my personal information"). If you opt out, you will still see ads, but they will not be personalised.
Google Play in-app updates. The App uses Google Play to offer new versions of the App. This is handled by the Google Play Store on your device.
2. How We Use Information
We use information to:
Run the game (progress, settings and language),
Understand which levels are too hard or too easy and improve them,
Find and fix crashes and bugs,
Show and measure ads, and space them out,
Offer App updates.
We do not sell your information for money. Under some US state laws, using advertising data to show personalised ads may be considered "selling" or "sharing" personal information; you can opt out of this as described in section 7.
3. Data Stored on Your Device
Level progress and settings are stored on your device using local storage. Clearing the App's data in your device settings or uninstalling the App removes this data.
4. Data Sharing
We do not sell your data. We only use these third-party services, which process data under their own privacy policies:
Google Firebase Analytics — gameplay statistics
Google Firebase Crashlytics — crash reports
Google AdMob — advertising
Google User Messaging Platform — consent for ads
Google Play — App updates
Google Privacy Policy: https://policies.google.com/privacy
How Google uses data: https://policies.google.com/technologies/partner-sites
Firebase privacy and security: https://firebase.google.com/support/privacy
AdMob / Google Ads: https://support.google.com/admob/answer/6128543
5. Where Your Data Is Stored and How Long
Gameplay statistics and crash reports are processed on Google's servers. Firebase Analytics data is kept for the retention period set in Google Analytics (up to 14 months). Crash reports are kept for up to 90 days. If you are outside the country where the data is processed, your data may be transferred there.
6. Children's Privacy
The App is intended for players aged 13 and older and is not directed at children under 13. We do not knowingly collect personal information from children. If you believe a child has used the App, contact us and we will help.
7. Your Rights and Choices
You can:
Change your ad consent choice, or opt out of the sale or sharing of your personal information for personalised ads, with the "Privacy settings" button on the "How to play" screen (shown in regions where it is required: the EEA, the United Kingdom, Switzerland and US states with consumer privacy laws), or by clearing the App's data in your device settings; the App will ask again on the next launch.
Reset your advertising ID in your Android settings under "Privacy" or "Ads".
Opt out of personalised ads in your Android device settings.
Reset gameplay statistics linked to your device by clearing the App's data or uninstalling the App; a new app instance identifier is then created.
Depending on where you live (for example the EU under GDPR, or California under CCPA/CPRA), you may have additional rights to access or delete your data. Statistics are pseudonymous and not linked to your name, so we usually cannot find data belonging to you specifically; contact us and we will help as far as we can.
8. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Changes will be posted at this URL with an updated "Last updated" date. Continued use of the App after changes constitutes acceptance of the updated policy.
9. Contact Us
If you have questions about this Privacy Policy or your data, contact:
Email: ikanovicmarijan@gmail.com
Developer: Marijan Ikanović
This Privacy Policy is effective as of October 31, 2026.