Two introductory sessions + a new advanced course
Session 1 (Intro): June 29 – July 10, 2025
Session 2 (Intro): July 13 – July 24, 2025
Session 3 (Advanced): July 27 – August 7, 2025
Time: 9 AM – 12 PM PT
Overview
Three intensive, instructor-led sessions designed for motivated high-school students who want hands-on experience building and marketing new ventures. Each session runs 9 AM – 12 PM PT online with small teams, expert feedback, and a final pitch to mentors.
Format: Online | Mornings (3 hrs/day) | Session 1 & Session 2
Capacity: Max 35 students • Fee: $1,798 (includes instruction, materials, and online simulation)
Course snapshot
Learn entrepreneurship from UCSD faculty, startup founders, and community leaders. This hands-on intro moves beyond lectures: you’ll work in teams to design a business, run simulation rounds that mirror real company trade-offs, and pitch a polished sales & marketing plan to mentors and potential investors.
What you’ll do
Collaborate in teams to create a new venture and develop a market-ready sales & marketing plan.
Simulate real business decisions — financing, staffing, marketing spend, and inventory — and use outcomes to refine strategy.
Learn how operations, marketing, sales, and finance interact to drive growth and profitability.
Receive live feedback from UCSD faculty and founders throughout the course, and present your pitch to a panel of mentors.
Upon completion of the course, students will receive a Certificate of Completion
Who should apply
Motivated high-school students who want a practical, team-based introduction to building and running startups — ideal preparation for the advanced Social Entrepreneurship & Innovation Lab (Session 3).
Next steps
Register for Session 1 or Session 2 to secure your place and qualify for the advanced course in Session 3.
Format: Online | Mornings (3 hrs/day) | Session 3 Only: July 27 – August 7, 2026 | 9 AM – 12 PM PT
Prerequisite: Business & Entrepreneurship (Session 1 or 2)
Capacity: Max 35 students • Fee: $1,798 (includes instruction, materials, and green business simulation)
Course snapshot
Designed for students who have completed Business & Entrepreneurship, this advanced course challenges students to think like social innovators. Using systems thinking, design frameworks, and marketing strategy rooted in the UN Sustainable Development Goals, students build solutions to real-world problems. Through a sustainability-focused business simulation, teams lead a mission-driven company and make strategic decisions balancing people, planet, and profit.
What you’ll do
Tackle global challenges using systems thinking, human-centered design, and social impact strategies.
Manage a sustainable business using the green business simulation, seeing firsthand how decisions impact financial viability and social outcomes.
Build and test solutions using lean innovation methods, impact metrics, and storytelling for change.
Develop a full venture concept including value proposition, business model, and impact framework.
Pitch your team's solution and business strategy to mentors, founders, and impact leaders.
Key learning outcomes
Design ventures that create measurable social and environmental impact.
Apply marketing and business strategy in mission-driven contexts.
Measure impact using real frameworks (Theory of Change, impact metrics, social ROI).
Make strategic trade-off decisions in a triple-bottom-line business environment.
Who should apply
Entrepreneurial students ready to go beyond profit-driven startups and build solutions that create real, measurable impact — ideal for future founders, changemakers, and innovators.
What you’ll walk away with
Real experience managing a social enterprise simulation
Mentorship and feedback from entrepreneurs and industry experts
The tools to lead purpose-driven ventures in college and beyond
Upon completion of the course, students will receive a Certificate of Completion
In their first class, students will break into teams and come up with an original business idea. Over the course of the entire program they develop this idea into a business that they will ultimately pitch to investors. Along the way, teams need to develop a marketing plan and financial projections. By using an experiential learning approach, students will quickly engage in the topic, and the instructor introduces the underlying theory and concepts as students tackle these issues while trying to build their business. On the final day of the course the teams present their products to an expert panel of judges who provide professional and informative feedback to the students.