HYPR's 360 Influencer cloud
HYPR influencer evaluation
HYPR's 360 influencer cloud automates and simplifies every part of the influencer marketing workflow. The efficient, effective and simple system helps narrow down influencers within the context of the brand and campaign. I conducted research and data evaluation on HYPR's 360 influencer cloud and HYPR's search and discovery tool to locate and organize bulk of the company's contact list. Using the platform, I've aided in research-based projects with brands such as The Coca-Cola Company, Laura Mercier, NFL, and others.