Research

Understanding the Role of Marketing in Advancing Sustainability for Consumer Well-Being, Social Welfare, and the Local Economy

Selected Publications

Kim, S. & Trusov, M. (2025). The Impact of Air Pollution on Consumer Spending. Journal of Marketing, 89(3), 78-96.

Kim, S., Choi, J., & Kim, S. H. (2022). Do Handwritten Notes Benefit Online Retailers? A Field Experiment. Journal of Interactive Marketing, 57(4), 651-664.

Working Papers

Kim, S. & Kannan, P. K., "Equalizing Access: The Heterogeneous Effects of Micromobility on Local Businesses,"
under 2nd-round review at Production and Operations Management

Kim, S. & Kannan, P. K., "When Retail Meets Games: Effect on Product Sales,"
invited for 2nd-round review at Journal of the Academy of Marketing Science

Kim, S., Kwon, S. H., & Kwon, Y., "How Air Pollution Affects Sustainable Mobility Use: The Role of Media,"
under review at Journal of Business Research

Research in Progress

Kim, S., Kwon, S. H., & Ling, C., "AI and Antisocial Behavior"

Kim, S., "AI and Digital Consumption"