Professional Experience

Liquid MarketPlace – Marketing Manager (May 2022– Current)                

Liquid Marketplace is a Fintech start-up company fractionalizing rare physical assets through tokenization and web 3 technology. My responsibility as a social media strategist was to develop a robust content marketing strategy, email funnel marketing strategy and manage big influencers to support product launches.

• Launched a $5.3 million assets, generating $3,725,301 million in sales and 35K new users by leveraging content creation, influencers, paid social ads and email marketing in one month.

• Developed several content series to increase brand awareness and educate the audience about our product and services. I was tasked with creating the content ideas, coordinating the project and editing it with After Effects and Premiere Pro.

• Managed 7 enthusiastic young individuals to produce 5 instagram posts and 8 stories a week. In addition to supporting UI/ UX for design suggestions and website related content.

Aztec Electrical Supply is an Industrial & Construction distribution company aimed to support manufacturers and construction projects in Ontario. My responsibility as a Marketing Manager was to develop and execute joint marketing campaigns with Omron, Phoenix Contact, Festo, Rittal, and Milwaukee. I’ve successfully implemented Content Marketing Strategy, Lead Funnel Strategy, Manage E-commerce, Website Development, Video Production and Visual Designer.

• Tracked and measured SEO and Google Analytics metrics and provide reports to establish standards, goals and KPIs to maximize marketing and campaign effectiveness.

• Lead a team of 3 to develop marketing campaigns, SEO/SEM, email funnel strategy, social media manager, manage E-commerce and display ads.

• Develop strategic partnerships with key-decision-maker to execute joint marketing campaigns and build the marketing department from the ground up.

Proax technologies is a robotics distribution company aimed to support manufacturers all across Canada. Working for a medium to large-size business, I had to wear many different hats and juggle many different tasks. My main responsibility as a marketing and communication specialist was to manage Hubspot CRM System, Social Media Management, Content Creations, Event Coordination, Video Production and Visual Design from the West to East Coast of Canada. 

• Supported sales representative and business development team for all marketing campaigns for 12 offices across Canada. Lead and Content Creation, Video Production, and Copywriting.

• Developed an in-depth marketing strategy that leverages social media, content marketing and event marketing to generate 100 leads/ day. 

• Created Landing Pages for new services/product launches and Optimized existing websites and blogs for organic SEO performance on the front-end and backend.

Cambium Inc. is an environmental engineering firm providing various environmental services for small to large construction projects. During my 8-month marketing internship at Cambium inc. My main responsibility was to generate a market research report and assist the marketing managers. As a marketing assistant, I was tasked to generate digital leads from various platforms and optimize digital content with SEO word selection and content creations. 

• Created an in-depth Market Research Report on a potential future expansion into a new market and new construction development in the surrounding area.

• Created Product Website Pages, SEO and Lead Generation

• Created Content Creation, Copywriting, and written blogs

SDI Marketing is an event marketing agency working with a Fortune 500 company to develop large marketing campaigns/  promotional events in the Greater Toronto Area. My responsibility as a Brand Ambassador was an ambassador for the Molson Canada brand for events.

• Brand representative for Molson Canadian, Woodbine racetrack 

• Event Coordinator

• Providing information and developing personal relationships

Outdoor Smart is a SaaS company providing online training and testing for various outdoor licenses required by the government. My main responsibility as a Brand Ambassador/ Team Leader was to travel across Canada to various trade shows selling boating licenses with a team of 2-3 people. As the team leader, I had the additional responsibility to coordinate travel, living, booth setup, and booking keeping.

• Team Leader for travelling brand ambassador of groups of 2-3 people

• Bookkeeper for daily affairs

• Event Coordinator

Glentel Inc. is a third-party cellular company selling Bell and Rogers phones and residential services. My Main responsibility as the residential services and sales associate was to provide full solutions to customers and educate/ motivate the sales team to sell residential services.

• Residential Service Team Captain, Sales Representative 

• Bookkeeper for Daily Affairs 

• Maintaining and managing in-store promotion for several leading wireless brands