Production Processes

Short Film

One Semester Project

Motion Graphics is animated graphic design that can combine two or more of the following: text, iconography illustration, video with sound (always). Projects are typically informational in nature and output as a video file.


Deliverables

  • Project definition documentation
  • Benchmarks
  • Script
  • Storyboards
  • Design
  • Animation
  • Sound Design
  • Publishing
  • Process Document (PDF, Google Doc or Other)

First Review: Project Definition + Story Dev.

1 - 2 Sentence Log Line

  • genre
  • target audience
  • delivery system
  • objective
  • emotional connection
  • Example log line: "In this Storybook Tablet App, three road construction toys, just children themselves, come to life and help each other work through typical emotional trials and tribulations. We aim to teach kids, ages 3-6, how to understand their emotions and move past feelings like frustration and anger to feelings of joy, laughter and purpose."

Function

  • Minimum 3 benchmarks for great writing that are similar to your project - screen shots with links
  • Script outline (1-2 paragraphs)
  • Production method: 2D, 3D, Stop-motion, video (Include pixel dimensions)


Finished Storboards And Script

  • Include all scenes (plus title & credits scenes)
  • Design scenes at the correct pixel ratio (16x9) (1080 x 1920)
  • Include detailed notes for voice and sound
  • Pay attention to visual hierarchy

Brand

  • Perform a differentiation search and list at least 3 other benchmarks that are already in your conceptual space. Show screenshots of them (and link if avail.)
  • Describe how you will differentiate your concept and make it memorable

Aesthetics

  • Minimum 3 benchmarks utilizing designs that will create similar emotions - screen shots with links


Second Review: Filming + Sound Planning

Shoot One Of The Scenes

  • Edit and color adjust it (Don't show raw footage) This first shot is a test that will set the style for the rest of the production.
  • Added or mastered sound design not required yet
  • Pay attention to visual hierarchy
  • Check the film and animation guide for other tips
  • Export video for review (don't show in Premier Timeline)

Storyboard Revisions

  • Revise all storyboards from 1st review feedback

Create a Production Schedule

  • List all of the shots and put target dates for shooting next to the them.
  • All scenes must be shot by the 2nd review of the 2nd project semester ( 2nd week of Oct. or 2nd week of Feb.)

Make a Sound Design Plan

  • List the shots and list foley, effects, environment and scoring required for each
  • Reference the sound design plan guide.

Add Committee Notes To Journal (Options Below)

  • Allow them to edit your document directly
  • Write your own notes based on their verbal feedback
  • Copy and paste notes from email or other correspondence
  • Include any visual image mark-ups (place them directly in the document)


Third Review: Finish Filming & Sound Design

Shoot Remaining Scenes

  • Reference your production schedule for how many you need to shoot.
  • Add the scene into the full Premier timeline
  • Export video for review (don't show in Premier Timeline)
  • Editing and color adjusting not required - will do later
  • Added or mastered sound design not required yet
  • Pay attention to visual hierarchy
  • Check the film and animation guide for other tips

Produce & Appropriate (Gather) All Non-Musical Sound

  • foley, effects, environment

Add Committee Notes To Journal (Options Below)

  • Allow them to edit your document directly
  • Write your own notes based on their verbal feedback
  • Copy and paste notes from email or other correspondence
  • Include any visual image mark-ups (place them directly in the document)

Fourth Review: Final Footage Edit With Some Sound

Edit the Footage Into Its Final Form

  • Edit and color adjust it (Don't show raw footage)
  • Export video for review (don't show in Premier Timeline)

Sound Design

  • Add foley, effects, and environment sounds to Premier timeline
  • Balance the volumes

Final Review

Revise Final Footage Edit

  • Let feedback from the 4th review drive your editing
  • Add Intro and credits

Scoring & Theme

  • Create or appropriate and add musical scoring to the Premier timeline
  • Create or appropriate and Add theme music for intro and credits (as needed) to the Premier timeline

Film Completed And Published

  • Master sound and perform final color adjustment
  • Uploaded to Vimeo or YouTube

Turn In

  • Complete Slide show that includes all planning and production elements.
  • 100% quality Pro-res file or mpeg4 video