Research Team

Joo-Wha Hong is both the founder and the current director of Human, Machine, & Society (HMS). It is an interdisciplinary research team committed to understanding the social implication of artificial intelligence and autonomous machines, mainly focusing on human-machine communication.

HMS aims to:

  • understand the social role of machines with interdisciplinary approaches

  • examine how people perceive artificial intelligence (AI)

  • develop human-machine communication theories

  • study the social influence of emerging technologies


Click here to know more about HMS