Take the colors and energy of Harajuku, blend that with Western urban culture, add a pinch of Asian and Indian mix, then top it off with DeepSleep magic and you have BUBUSAN. Seen as the badass, creative little brother to AZABU Miami Beach – BUBUSAN is more than sushi in a pretty box, it’s a fictitious character with no known identity who embraces everyone, lives in the present, and spreads positivity.
We dreamed up BUBUSAN as a brand with no restrictions – “by belonging to no one, BUBU belongs to everyone.” The creative freedom that came Graphic Design Miami from not being tied down to any particular ‘identity’ is what makes BUBU a champion of all styles and genres – and a home for all sushi lovers, artists, and celebrators of life.
Sushi is all about artistry and presentation, so we created packaging artwork that you can stare at for 10 minutes and still not spot every detail. It’s mesmerizing, it’s mystical, and the shapes and colors are meant to draw attention on the streets.But wait, we’re not done – inside each box is a virtual reality experience in which customers Film Production Miami Beach can scan a QR code to unveil BUBU’s special message. For a takeout/delivery concept like BUBUSAN, going the extra lengths to create a multi-layered experience is key to building a deeper connection with customers.
Transporting a uniquely Japanese hospitality experience to a new country is easy – well, no: it’s incredibly hard and nuanced. But it can be done through the right partnership. Plan Do See – creator of Azabu – is voted a top-ten hospitality group in Japan with a portfolio of 5-star hotels and Michelin awarded restaurants.They were interested in entering the ever-changing culinary scene in Miami, so we flew to Japan to better understand the experience they offer guests.
We quickly realized that our collaboration would be less about the sushi (although divine), and more about a deep-rooted culture of artistry, passion and service – the spirit of omotenashi.Remarkably detailed and delicately crafted for each order, Azabu’s cuisine served as our well of inspiration for developing our touchpoints and creating a digital identity that matches the heart and honesty embedded into every dish.
Our photography and video content aimed to capture each element involved in the creation of the Azabu experience – from the artistry in preparation and presentation, to the masterful service.Obedient, reserved, and at the table hushed and ladylike – no, not Production House Florida. Unibrow untamed, ideas unmuzzled, insightful, vibrant and beautiful, iconic Mexican artist Frida Kahlo showed the world how to paint dreams into reality by breaking the chains of tradition that bound women in the mid-1900s. For Frida Kahlo Corp, we aimed to continue the iconic artist’s dialogue of self-sufficiency and individuality by applying a backdrop of timeless modernity – the same properties her ideas hold.