Did you know that jewelry photo retouching is your go-to solution to stand out in an oversaturated market? Most independent jewelers would agree that photographing jewelry is one of the most challenging and trickiest activities in the jewelry business.

The pieces are highly reflective; colored gemstones appear dull while the intricate designs are not accurately captured. Meanwhile, the size and lighting additionally play a crucial role in producing professional quality jewelry images. Often, even a proper lighting setup is difficult to achieve. The lack of basic knowledge in commercial jewelry photography could easily sabotage your winning strategy despite the numerous developments in camera equipment.


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How Can Photo Retouching Refine Your Jewelry Product Images?What is photo retouching? Improve your jewelry product images with these five business-changing photo retouching services you can get online!

Notice how the ring comes to life as it stands out prominently against the white background. It shows how a white background photo commands the attention of the shoppers and allows them to see every detail of the ring better than the non-white background image.

White background photography is a powerful online sales technique as it produces tangible and intangible benefits for both the shoppers and the jewelers. It increases conversion and sales by representing the product in a clear and detailed manner which influences the buying patterns of more than 67 percent of online shoppers.

Photographing a ring or any other jewelry is almost similar to photographing a mirror. It is shiny with detailed designs that contribute to reflecting almost 99 percent of the lights around it. Jewelry photo retouching is commonly required when photographing colored gems. While they are mesmerizing to look at, these gems are difficult to capture because their facets can create reflections leading to unwanted blur. Our touch-up process will resolve these issues so you can display the best of your jewelry to your targeted shoppers.

Jewelry photo retouching is critical when it comes to achieving the appropriate color. Tidying up bad reflections, as shown in the image, and color correction are two critical processes that could tremendously improve the quality of the photo. Color correction is one of the most important when it comes to jewelry retouching. Many jewelers are concerned that their 18K white gold items look like platinum or silver.

Photographing diamonds and gemstones, like this ring, is one of the trickiest aspects of jewelry photography. It produces different flaws depending on the cut and types of stones which often require professional retouching help to correct. For example, excessive white light on flat surfaces and wrong positioning of light on faceted gems can cause glare. Our touch-up process is designed to eliminate these flaws and bring out the true depths of the stone, its shape, clarity, and color.

The process of editing jewelry photos depends on the retouching method you want to implement but the basic processes include clipping onto a white background and removing blemishes using the spot healing brush tool. Use a photo editing app like Photoshop.

Picup Media has been working with over 10,000 clients in the jewelry industry, providing different services and solutions from jewelry photo retouching to jewelry photography solutions, and cloud management.

Selling jewelry in an over-saturated market is challenging but not a dead end. It requires extreme effort from jewelers to create their mark and elevate their brand. With the right marketing, visual strategy, and jewelry photo retouching services and professionals, it is worth pressing on since saturation signifies a strong demand for the product.

Jewelry photography is tricky. Necklaces, rings and bracelets cannot stand upright on their own. The image only becomes dynamic when someone wears the piece or when photographers prop them up against something else. Photos with a model are good but some clients prefer to see flawless photos with nothing to distract the eye from the jewelry.

Shadows add dimension and depth to a 2D image. It takes a practised eye and extensive knowledge of Photoshop and Lightroom tools to produce shadows that can make jewelry photos look realistic and appealing.

Apart from flaws in the facade of the gems and setting, dust and distracting reflections can also reduce the advertising potential of your photos. Trust us to pore over every inch of your pictures and polish them to be print- and website-ready.

Your photos should please not only your clients but also their customers. From the texture of the jewelry to the sparkle of the stones, a product photo must effectively convey its value and appeal. You can achieve this through our editing service for jewelry photos.

The Paper Boat Creative team is adept at making jewelry photos look as realistic as possible. We pay attention to the tiniest details, from the clarity of the filigree to the way the light bounces off the metal or precious stone. We aim for realistic results, but we make sure to highlight the best features of every piece of jewelry.

When your photographing conditions are less than ideal, you have our services to fall back on. Our jewelry photo retouching services are designed to bring out the best in the jewelry photos you take. Whether they are for print, Internet marketing or e-commerce websites, the images we retouch can catch the eye of the target audiences.

We are dedicated to providing high-quality, advertorial-ready edits that impress your clients. These edits may take time but we always submit our deliverables right on schedule. Also, our staff will keep you updated on the progress of the photo enhancement project. If you have any further questions, send them our way. We are happy to answer them.

While your photos can look great right after you snap them, especially on phones where complex algorithms do many basic adjustments behind the scenes, spending even just a little bit of time on editing the photos before posting them online can take them from good to amazing.

This first photo of our charm is right off a DSLR camera in RAW format (some smartphones have the ability to save in this format). RAW is a file type (think JPG) that saves more data than a JPG and therefore allows you greater latitude when editing your photos. As you can see, even though the piece is well lit the image is rather dark and under saturated.

Tip 1 - Sometimes your eyes become biased to color as you edit so a good way to see if you've done a good job or have gone too far is to walk away for a few minutes then come back to the photo. Your eyes will now be adjusted to the real world and will let you know if your jewelry photo has been over corrected or not. 

Tip 3 - If you want to take the guess work out of color correcting, you can buy a gray card. These provide a neutral gray in your jewelry photos that you can use as a point of reference when you go to fix the white balance. Place the card with the jewelry setup at the beginning of each new lighting setup (so if the lighting never changes, you don't need to worry about getting multiple gray card shots). When you start to color correct, most programs offer an eyedropper tool in the White Balance editor that will allow you to select the gray card as the neutral spot. If you move the eyedropper tool around you can see how hovering over differently areas of the image affects the color cast. If you hover over a blue spot, the overall image will take on a yellow tone in order to make the blue spot appear gray. So with the gray card, you know you'll always be giving the eyedropper tools a perfectly neutral gray spot to work with. Once you've selected the neutral gray, you'll be able to see what the exact adjustments you'll need to make for the rest of your photos. You might need to make these adjustments by hand (so write down the adjustment numbers), but some programs will let you apply the edits from the last photo you worked on (which is a great time saver!)

One of the reasons why I chose the photo I did was to really illustrate how helpful the tool can be and the difference it can make on a jewelry photo. The image would be nice except for the fact that the succulent is absolutely covered in dirt which makes it hard for a customer to focus on the jewelry. To put it simply, the dirt in the photo is distracting.

Unfortunately there will be times where editing cannot fix your image. Instead of spending an hour trying to fix an unfixable image, you may just want to retake the photograph. As you get used to editing your jewelry photography you'll get a good feel of what can and can't be salvaged through editing.

Make sure your monitor has been calibrated so it is displaying colors correctly. Otherwise, you may end up turning your metals green. We also suggest having the piece on hand to look at as you color correct. Or have a reference metals chart that you can use when editing photos.

Again, take care that your edited photos are true-to-life compared to products your customers will receive. It's okay to use one sample image to show stone selection options to customers; but, the edited images should accurately reflect the stone colors and saturations they can expect.

Once you have completed all of your basic and advanced edits to your photos you'll then need to prep them for exporting. First make sure to save your file (and always save several times throughout editing if your software doesn't autosave for you) in case you accidentally make a change you can't undo. Now you'll need to list out the places you'll be using the photo - will it be going just to your instagram or will it also post as a product image and as a header to your website?

Some apps have the ability to fill in blank areas when you expand an image. To do this in photoshop you will set the ratio or size you want the crop to be and then check the Content-Aware box. When you commit to the crop, the program will do its best to fill in the area. This option works best for images with simpler backgrounds. You can see how well it works with the GIF below: ff782bc1db

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