Digitalmagazin
Thüringen

CLIENT

The Digital Agency Thuringia (Digitalagentur Thüringen) has two main tasks: firstly, it advises municipalities on digital infrastructure, especially mobile network expansion. Secondly, it supports the expansion of fiber optic networks. Its goal is to advance digitalization in Thuringia to improve the quality of life for its citizens. In doing so, it acts as a strategic partner for the state government, ministries, municipalities, and other organizations. The Digital Agency's vision is to create a solid digital infrastructure that enables the full potential of digitalization to be realized. To improve communication with citizens, the Digital Agency has developed the brand #ThüringenDigital.

PROJECT

We developed the brand strategy and visual identity for the digital agency as well as the sub-brand #ThüringenDigital, drawing on the visual identity of the Free State of Thuringia. In addition, we designed the magazine, which addresses digitally savvy citizens of Thuringia.