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Project Overview
This project analyzes Netflix’s content library to understand patterns in content distribution, genres, ratings, and global production trends. Using data analytics and visualization tools, the analysis highlights how Netflix structures its content offerings and provides insights into viewer preferences and platform content strategy.
Objective
The objective of this project was to analyze Netflix’s dataset to identify trends in content types, ratings, genres, and country distribution. The goal was to uncover insights that help understand Netflix’s global content strategy and audience preferences.
Tools & Technologies
Microsoft Excel • Python • Tableau • Kaggle Dataset
Skills Demonstrated
Data Analysis • Exploratory Data Analysis (EDA) • Data Visualization • Dashboard Development
Project Demonstration
An interactive Tableau dashboard was developed to analyze Netflix’s content distribution, genre popularity, and global trends.
Dataset
The dataset used in this project was sourced from Kaggle and contains information about Netflix’s global content library, including movies and TV shows, their release years, genres, ratings, and production countries. This dataset was used to analyze content distribution and global trends.
Key Insights
Content Distribution
Movies represent 68.42% of Netflix’s content library.
TV Shows account for 31.58% of the total content.
Countries with the Most Content
Top contributing countries include:
United States
India
United Kingdom
Japan
Canada
Content Ratings
The most common ratings include:
TV-MA
TV-14
TV-PG
R
PG-13
This shows Netflix offers content across different audience age groups.
Popular Genres
Common genres include:
Documentaries
Stand-Up Comedy
Dramas
International Movies
Kids’ TV
Content Growth Trend
The number of movies and TV shows on Netflix has steadily increased over the years, reflecting Netflix’s continuous expansion of its content library.
Outcome
The analysis provided insights into Netflix’s content distribution, genre trends, and global production sources. These findings highlight how Netflix balances diverse content offerings to meet varying viewer preferences while expanding its global reach.
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