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KFC Brand Identity Recreation
KFC Brand Identity Recreation
For this project, I recreated the iconic KFC logo along with a complete brand identity. The aim was to study one of the world’s most recognizable brands and reinterpret it with a fresh, modern perspective while keeping its heritage intact.
I focused on the key elements that define the KFC logo Colonel Sanders’ portrait, the bold red color palette, and clean typography and experimented with modern design techniques to give it a fresh look.
Logo Presentation
Alongside the logo, I designed several key brand elements, including a business card, letterhead, envelope, and the classic KFC bucket. Each piece was crafted to maintain visual consistency, highlight brand colors and typography, and create a cohesive design language.
Visiting Card/Business Card
Letterhead
Envelope
KFC Bucket
Social Media Post
This project allowed me to strengthen my skills in logo design, print design, and brand identity development while also exploring how consistent design across multiple touchpoints helps build a strong and memorable brand presence.
TATA Motors EV Brand Identity Recreation
TATA Motors EV Brand Identity Recreation
For this project, I recreated the TATA Motors logo with a specific focus on their Electric Vehicle (EV) segment. The goal was to design a refreshed identity that reflects sustainability, innovation, and the future of mobility while staying true to TATA’s trusted brand image. I explored modern design techniques to highlight clean energy and forward-thinking values, using a color palette and visual style that conveys eco-friendliness and advanced technology.
Logo Presentation
Alongside the logo, I extended the identity into essential branding materials such as a letterhead and envelope. These elements were designed with consistent typography, color usage, and minimalist layouts to ensure a professional and cohesive brand system. The combination of the redesigned logo with these supporting materials demonstrates how visual identity reinforces a company’s positioning and strengthens its connection with the audience in a rapidly evolving automotive market.
Envelope
Letterhead
This project helped me gain deeper insights into brand identity creation, sustainable design language, and corporate communication design, while emphasizing the importance of aligning visuals with a company’s future vision.
boAt Brand Identity Recreation
boAt Brand Identity Recreation
For this project, I recreated the boAt logo, an Indian consumer electronics brand known for its audio and lifestyle products. My design concept was inspired by the mainsail and headsail of a boat, symbolizing direction and progress, combined with the pause icon to reflect the brand’s strong connection with music and sound. The logo was crafted using red and blue as the primary colors, representing energy, passion, and trust.
Logo Presentation
Beyond the logo, I developed a complete brand identity system to showcase its adaptability across various applications. This included mockups, business card, z-fold and roll-fold brochures, magazine cover, Facebook cover page, letterhead, box design, inauguration card, envelope, and website design. To maintain consistency, I used black as the dominant background color, which not only enhanced the red and blue logo but also added a bold, premium, and modern aesthetic to the overall design.
Business/Visiting Card
Letterhead
Earbuds Box Design
Envelope
Roll Fold
Z Fold
Magazine Front Cover
Magazine Back Cover
Facebook Cover
Inauguration Card
ui/ux Design
Through this project, I was able to explore brand storytelling, print and digital applications, and cohesive identity design. It emphasized how thoughtful logo design, combined with consistent brand elements, can create a powerful visual presence that resonates with audiences and strengthens brand recognition.
Explore more projects in the Product section of the website. THANK YOU!
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