Instagram Hashtags
1000 followers a month with doing nothing?
1000 followers a month with doing nothing?
Someone says that the hashtags are fundamental to grow, someone else thinks that they are completely optional, where is the truth?
Have you tried to copy a bunch of Instagram hashtags that you found online related to your niche, but it didn’t work out?
Well, you came up in the right place.
In this article, I’ll explain to you exactly why the hashtags aren’t working on your page and how you can maximize your Instagram growth using the right ones.
The Hashtags allow you to show your content in front of millions of people interested in your content, so it’s something that you definitely don’t want to miss out
When I first started an Instagram page, I didn’t know how to use the hashtags on Instagram and I was thinking that they were almost useless.
So I decided to search on Google “Best Hashtags on Instagram for Surf” and then I copied a bunch of random keywords related to surf and pasted them in my captions
And guess what, they didn’t work out at all!
If you use the Instagram hashtags the right way, you can reach thousands and thousands of new people that could be interested in your content and potentially gaining a lot of active followers.
Instead, if used wrong, they could damage your page, annoying potential followers, and your page will be penalized by the Instagram algorithm.
So, if you want to know how to use this powerful tool, make sure to read till the end and take notes
In this article I will explain exactly:
What are hashtags
How to use hashtags
I’ll show you a powerful tool that will save you hours of work
A bonus tip
My secret Hashtag strategy
So stay tuned till the end because it’s going to be one of the best articles of your life if you want to grow on Instagram and maybe earn a full-time income off of it
If this is the first article you read on my blog, first of all, welcome!
I’m glad you’re here and if you’re interested in growing your page, making money on Instagram, buying followers, and many other interesting topics, make sure to look around the blog, and maybe you’ll find something that you need and could be useful
Hashtags are combinations of letters, numbers (and sometimes emoji) preceded by the symbol: #
They are used to categorize content and make it more discoverable and organized.
Hashtags are clickable, and if you click them, you’ll see a page where you can find all posts that has this specific hashtag
People can also choose to follow “hashtags”, so they can see your posts even if they don’t follow you (yet)
They are generally written at the end of the captions, but you can also hide them from your description.
Usually, people do it because ending up a nice and clean caption with a bunch of keywords is not visually appealing.
How can you do it?
It’s really easy:
Write your complete caption as usual but without your hashtags
After publishing your post, click on the button “leave a comment”
Here you can write or paste your hashtag
In that way, you’ll still rank for your hashtag, with all benefits related, but nobody will see your keywords unless he clicks on “view all comment”
This is a cool trick that will help your page look very clean and professional
Did you know that you can add up to 10 hashtags in your stories?
By doing so, your stories will be visible on the hashtag page, helping you increase your story reach and maybe gain extra followers.
But, how can you hide these 10 keywords to not compromise your story?
There are 3 main ways:
you can minimize them so much that it’d be really difficult for anyone to find them
tap the “hashtag sticker” to change them from white to semi transparent
if you want to hide them completely you can use a gif, an emoji, or a sticker to cover the hashtags
Now that you understood what are hashtags and why they are so powerful, it's time to understand how to use them properly
Most people publish a photo and then add the firsts hashtags they come to mind, without giving them so much value, or they search on Google “the best hashtags” for a specific niche.
Both of these strategies are useless and now we’ll find out why
For example, if you post a photo of a dog, you could add the keyword “dog”: in that way, everyone is scrolling through or click on the hashtag “dog” could find your photo, like it, and maybe look at your profile and become your follower
Easy right?
Well, it doesn’t work exactly like that!
If you’re trying to rank (i.e being viewed by other people) for big keywords like “dog” or “puppy”, the ones that most people put in their caption or that you can find online, like “suggested hashtags”, you’ll see that there’s a lot of competition, and if your page does not have at least 100K followers, nobody will see your post.
So it’ll be more difficult if not impossible for small pages to rank on these big hashtags
On the other hand, if you try to rank for keywords that are too small, you’ll find it really really difficult to gain extra followers even if you are in the #1 position!
This is because only a few people are searching for these hashtags and they are not worth
The ultimate goal is trying to rank for the right keywords based on your followers and your engagement rate (likes, comments, saves)
At the end of the day, your success on Instagram is defined by:
How you Rank
Where you Rank
The first one is determined by your content
So, it’s fundamental to post awesome and engaging content, because this is what allows you to succeed on Instagram
What does it mean that your content needs to be engaging?
Basically, you want a lot of likes, comments, shares, and saves under your posts, to tell the algorithm that your content is really good.
To do so you have to provide real value to your audience, maybe teaching something or entertaining them: you have to post awesome content.
This is the #1 key to succeed on Instagram
Then, you can implement your Instagram Hashtags strategy to show your post to as many people as possible that are interested in your niche
This is what determines where you rank
(if you don’t know what is a niche and why it’s fundamental for you to grow on Instagram check this article)
Instead, if your post is shown to the wrong people, that are not interested in your specific topic, you could be penalized by the algorithm, because nobody will click on your post and engage with
So, instead of putting random keywords, it'd be better to not put any hashtag!
Be careful
The last thing, always remember that you can use up to 30 hashtags per post.
You can always use less than 30, but my recommendation is to use all the spots available (or at least 25 relevant hashtags) to increase at most your possibility to rank, reach new people and grow as fast as possible
Like I said before, the right Hashtag strategy can really help you grow on Instagram, reach more people, and, at the end of the day, make more sales and money.
So you should think about spending a little bit of extra time or money to have the right set of Instagram hashtags to use under your posts
You can do this strategy manually or using software that will do the work for you.
The first time that I implemented this strategy, I’ve done all the works manually and I spent more than 5 hours completing it.
5 hours!
And this is because you have to take care of so many variables, like your engagement rate, the number of followers that you have, and the competitiveness of the keywords.
After an entire afternoon spent searching for the best keywords for my Instagram Page, I promised myself that I would never waste so much time again in this activity.
Also, remember that you have to repeat this process every single month to be updated and take the most advantage of the Instagram hashtags
So I started searching for a tool that could help me find the best keywords to rank for, in a few minutes.
After 3 months of researches, I finally discovered This Software
It’s the most accurate, intuitive, and easy to use that I found on the market and it’s also one of the cheapest ones.
You don’t have to use this, there are surely other Hashtags software alternatives, but after months of searching, I found that this one is the best out there.
If you Click Here you can also have a 7 days free trial!
So my suggestion is to always use an automation tool to save time because remember: time is money and if you spend 4-5 hours a month searching these keywords, you’re evaluating your time about $3-$4 per hour!
You can definitely spend your time better
It’s for these reasons that I’ll go over this Instagram Hashtags tutorial using this software, but you can also apply the same strategy manually.
First of all, login into the software dashboard
If you don’t want to spend your money right now, you can claim your 7 days free trial Here to try the platform and follow this tutorial step by step.
Then, click on “filters” and activate “smart filters”
In that way, Flick’s Artificial Intelligence will look at your account, your statistics, your engagement rate, and your followers.
It will then filter all these metrics to find the absolute top hashtags that fit your account to get the best results
Doing so, it’ll remove all the Instagram hashtags that are too big for your page, where you can’t rank, and all the smaller ones from which you wouldn’t receive any reach
Write on the search bar a keyword related to your niche (for example dog, fitness, business, etc..)
It will pop up a list of related keywords based on the average likes, comments, and saves that you need to rank on these hashtags, together with the competition score and the potential reach of each one
Select 5/10 keywords related to your niche and your posts with the lowest competition and the highest potential reach
In that way, you’re ranking for the most profitable Instagram Hashtags in your niche based on your account
Now that you have these 5/10 hashtags, search another keyword related to your niche and repeat the process, selecting the hashtags that have the less competition and the highest potential reach
For example: search for "dog", select 5/10 keywords, then search for "golden retriever" and repeat the process until you have 30 relevant hashtags
Always remember that if you search for terms that are too generic, you won’t find relevant keywords, so try to look for more targeted hashtags.
Avoid for example looking for “Instagram” and search instead “Instagramgrow” or “instagrambusiness”
When you reach 25/30 hashtags you can tap the button “30 hashtags selected”, then click on “save to collection”.
Here you can save it into a precedent collection or create a “new collection” (if you have a brand new account you can only save it into a new collection”), name it, and create it
From now, any time you have to post something, you only need to copy and paste these highly-targeted hashtags into your caption, and you are done
You could do this entire process manually, searching for different hashtags related to your niche, finding how many likes, comments and saves you need on average to rank for these keywords, checking if the competition isn’t too high, and looking at hashtags that have good search volumes.
Then repeat this process 29 times.
I tried the manual method and I can almost guarantee that it’s a kind of pain, especially because you have to repeat it every month!
In fact, when your account grows and your impressions (likes, comments, and saves) improve, you can start looking to rank for bigger hashtags.
I suggest you repeat this process every month, but with the software that I showed you, you’ll need 10 minutes max to find the best performing hashtags for your page.
Start a 7 days free trial on Flick
Search 3/5 keyword related to your niche, applying the “smart filters” to find the perfect hashtags based on your page
Find 5/10 hashtags for each keyword related to your niche and your content, looking for the ones that have the lowest competition and the highest potential reach.
For example, if you have a dog theme page, you could search “dog”, “puppies” and “funnydogs”
(If you don’t know what is a theme page and how you can make money off of it, make sure to Read This Article)
Save the hashtags that you found into a collection and every time you need them simply copy and paste them into your caption
Easy right?
If you’re still confused, make sure to read the article another time and I’ll also link to a Youtube Video that walks you through the entire process, so you’ll only need to repeat the same steps you’ll see on the video.
If you want to grow even faster using the power of hashtags, follow these 5 simple steps:
Go to Flick’s dashboard
Click on “Analytics”
Here you can see which hashtags are performing the best and are giving you the absolute best results
Now, you can use these more often and maybe switching the other ones that aren’t working out well
Always make sure to test these hashtags for a few days, in that way you’ll be able to see clearly the performance of each keyword
Now I’ll show you my secret Hashtag strategy.
This is a powerful and easy-to-replicate strategy that you can start implementing today!
Since I’m doing this method, my hashtags reach has improved drastically and I’m gaining a lot of followers every single day by doing nothing!
Here’s the strategy:
Create 3 different lists of hashtags relevant to your content
Test them out for 2/3 days each.
Then, using the analytics tool that I showed you before, find the 10 best performing ones and mix them up to create your “ultimate list of Hashtags”
In that way, you’ve combined the hashtags that best fit your account, your content, and your engagement and you’re ready to go!
This is in my opinion the best way to use Hashtags to grow your page faster than everyone, reach new people every single day, and gain hundreds and hundreds of followers over time, without spending money on advertising and promotions!
I’ll give you an additional strategy that could really help your content creation and your engagement if done right.
Doing so, you won't ever have to ask yourself: "what should I post" or "which formats should I replicate and which one should I avoid?"
"What my audience like the most?"
Because remember, your first goal is to provide value to your audience!
This is irrelevant to the hashtags strategy, but it’s a very cool feature that Flick provides, so why not take advantage of it?
Let’s see what you’ve to do:
On the analytics section, tap on the button “content”
Here you can analyze all your posts to find which ones are performing better and push more on that format.
By doing so, you can understand what have in common your most engaging and viral posts and how you can replicate this success
After analyzing my content, for example, I found out that a specific type of post was performing very well on my page.
Then, I started pushing more these types of posts and I’ve seen exponential growth in my engagement and my reach, so I definitely suggest you try this useful tool.
At the end of the day, your goal is to analyze what’s working better on your page, eliminate the formats that your audience doesn’t like, and replicate the successful ones.
By doing so you can continually monitor your page and understand what to do and what to post without wasting your time trying to figure out what to create and which topic/content are performing better now.
I hope you enjoyed this article.
I tried to explain everything you need to know to use the Instagram hashtags the right way.
You understood that they are really powerful and they can help you grow your account faster and organically.
It means that you’re attracting highly targeted and active people, interested in your content, that could easily turn into engaged followers if your account is well optimized
If used in the wrong way, hashtags could really hurt your page.
So you want to avoid at all costs spamming random or generic keywords that we can found online
But, what if you don't have the time or the energy to manage all these hashtags, together with the content management and the other growth strategies?
Well, my #1 recommendation is to rely on a Social Media Marketing Agency
They will do all the hard work for you, and you'll only have to watch your audience grow!
But most of the SMMA out there could charge you thousands of dollars each month, eating most of your profits!
The best one that I found and that charge an affordable price is This One
They are the most professional expert that I found online over the years,
their customer service is really great and their price plans are affordable for almost everyone
So, if you don't want to handle all these growth strategies but still you want to grow your followers organically, I can only recommend you to go with Them!
In this tutorial we covered:
what are hashtags
what you have to do to take full advantage of this feature, to reach new people, grow your account and make more money on Instagram
I've given you a powerful tool that will save you hours of work
A bonus tip
My secret Hashtag strategy
Now you don’t have any excuses, go out there and dominate the Instagram world using the right Instagram Hashtags and reaching hundreds of people every day.
Now you know the best Instagram Hashtags strategy, but this is not the only thing you need to succeed on Instagram.
The most important one is your content: this is what determines your growth, like on every platform: Content is King
If you want to understand how to find viral content for your page and learn how to repost this successful videos/photos on your theme page (not personal brand pages) without having copyright strikes, Check This Article
And then you need to apply all the best growth strategies to make your account going viral and start making a serious amount of money.
If you want to know what to post, how to optimize your profile, and how to grow on Instagram faster than everyone else, Check this Full Free Tutorial
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