Htc Windows Phone

Windows Phone (WP) is a discontinued[6] family of mobile operating systems developed by Microsoft for smartphones as the replacement successor to Windows Mobile[7][8] and Zune.[9] Windows Phone featured a new user interface derived from the Metro design language. Unlike Windows Mobile, it was primarily aimed at the consumer market rather than the enterprise market.[10]

While Microsoft's investments in the platform were headlined by a major partnership with Nokia (whose Lumia series of smartphones, including the Lumia 520 in particular, would represent the majority of Windows Phone devices sold by 2013)[13] and Microsoft's eventual acquisition of the company's mobile device business for just over US$7 billion (which included Nokia's then-CEO Stephen Elop joining Microsoft to lead its in-house mobile division), the duopoly of Android and iPhone remained the dominant platforms for smartphones, and interest in Windows Phone from app developers began to diminish by mid-decade.[14] Microsoft laid off the Microsoft Mobile staff in 2016,[15] after having taken a write-off of $7.6 billion on the acquired Nokia hardware assets,[16] while market share sank to 1% that year.[17] Microsoft began to prioritize software development and integrations with Android and iOS instead,[18] and ceased active development of Windows 10 Mobile in 2017.[19]

Htc Windows Phone

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Following this, Windows Phone was developed quickly. One result was that the new OS would not be compatible with Windows Mobile applications. Larry Lieberman, senior product manager for Microsoft's Mobile Developer Experience, told eWeek: "If we'd had more time and resources, we may have been able to do something in terms of backward compatibility."[23] Lieberman said that Microsoft was attempting to look at the mobile phone market in a new way, with the end user in mind as well as the enterprise network.[23] Terry Myerson, corporate VP of Windows Phone engineering, said, "With the move to capacitive touch screens, away from the stylus, and the moves to some of the hardware choices we made for the Windows Phone 7 experience, we had to break application compatibility with Windows Mobile 6.5."[24]

On February 11, 2011, at a press event in London, Microsoft CEO Steve Ballmer and Nokia CEO Stephen Elop announced a partnership between their companies in which Windows Phone would become the primary smartphone operating-system for Nokia, replacing Symbian.[26] The event focused largely on setting up "a new global mobile ecosystem", suggesting competition with Android and iOS with the words "It is now a three horse race". Elop stated the reason for choosing Windows Phone over Android, saying: "the single most important word is 'differentiation'. Entering the Android environment late, we knew we would have a hard time differentiating."[27] While Nokia would have had more long-term creative control with Android (MeeGo as used by Nokia resembles Android more than it does Windows Phone 7 as both Android and MeeGo are based on the Linux kernel), Elop enjoyed familiarity with his past company where he had been a top executive.[28][29]

The partnership involves "funds changing hands for royalties, marketing and ad-revenue sharing", which Microsoft later announced as "measured in billions of dollars".[30] Jo Harlow, whom Elop tapped to run Nokia's smartphone business, rearranged her team to match the structure led by Microsoft's VP of Windows Phone, Terry Myerson. Myerson was quoted as saying, "I can trust her with what she tells me. She uses that same direct and genuine communication to motivate her team."[31]

On September 2, 2013, Microsoft announced a deal to acquire Nokia's mobile phone division outright, retaining former CEO Stephen Elop as the head of Microsoft's devices operation.[37][38] The merger was completed after regulatory approval in all major markets in April 2014. As a result, Nokia's hardware division became a subsidiary of Microsoft operating under the name Microsoft Mobile.

In February 2014, Nokia released the Nokia X series of smartphones (later discontinued) using a version of Android forked from the Android Open Source Project. The operating system was modified; Google's software was not included in favour of competing applications and services from Microsoft and Nokia, and with a user interface highly modified to resemble Windows Phone.[39]

Windows 10 Mobile was announced on January 21, 2015, as a mobile operating system for smartphones and tablets running on ARM architecture. Its primary focus is unification with Windows 10, its PC counterpart, in software and services; in accordance with this strategy, the Windows Phone name has been phased out in favor of branding the platform as an edition of Windows 10,[52][53][54][55] although it is still a continuation of Windows Phone, and most Windows Phone 8.1 devices can be upgraded to the platform.[56][57][58]

Windows Phone uses multi-touch technology.[74] The default Windows Phone user interface has a dark theme that prolongs battery life on OLED screens as fully black pixels do not emit light. Alternatively, users may choose a light theme in their phone's settings menu.[75] The user may also choose from several accent colors.[76] User interface elements such as links, buttons and tiles are shown in the user's chosen accent color. Third-party applications can be automatically themed with these colors.[77] Windows Phone 8.1 introduces transparent tiles and a customizable background image for the Start screen. The image is visible through the transparent area of the tiles and features a parallax effect when scrolling which gives an illusion of depth. If the user does not pick a background image the tiles render with the accent color of the theme.

Xbox Music and Xbox Video are built-in multimedia hubs providing entertainment and synchronization capabilities between PC, Windows Phone, and other Microsoft products.[85] The two hubs were previously combined until standalone apps were released in late 2013, shortly before Windows Phone 8.1 debuted.[86] The hubs allow users to access music, videos, and podcasts stored on the device, and links directly to the "Xbox Music Store" to buy or rent music and the "Xbox Video Store" to purchase movies and TV episodes. Xbox Music also allows the user to stream music with an Xbox Music Pass. When browsing the music by a particular artist, users are able to view artist biographies and photos.[78] The Xbox Music hub also integrates with many other apps that provide video and music services, including, but not limited to, iHeartRadio, YouTube, and Vevo. This hub also includes Smart DJ which compiles a playlist of songs stored on the phone similar to the song or artist selected.

The Pictures hub displays the user's Facebook and OneDrive photo albums, as well as photos taken with the phone's built-in camera. Users can also upload photos to social networks, comment on photos uploaded by other people, and tag photos posted to social networks.[78] Multi-touch gestures permit zooming in and out of photos.

The "Games hub" provides access to games on a phone along with Xbox Live functionality, including the ability for a user to interact with their avatar, view and edit their profile, see their achievements and view leaderboards, and send messages to friends on Xbox Live. The hub also features an area for managing invitations and turn notifications in turn-based multiplayer games.[94] Games are downloaded from Windows Phone Store.

Software updates are delivered to Windows Phone users via Microsoft Update, as is the case with other Windows operating systems.[97] Microsoft initially had the intention to directly update any phone running Windows Phone instead of relying on OEMs or wireless carriers,[98] but on January 6, 2012, Microsoft changed their policy to let carriers decide if an update will be delivered.[99]

While Windows Phone 7 users were required to attach their phones to a PC to install updates,[100] starting with Windows Phone 8, all updates are done via over-the-air downloads.[101] Since Windows Phone 8, Microsoft has also begun releasing minor updates that add features to a current OS release throughout the year.[102] These updates were first labeled "General Distribution releases" (or GDRs), but were later rebranded simply as "Updates".

At the 2014 Mobile World Congress, Microsoft announced that upcoming Windows Phone 8.1 devices would be manufactured by Celkon, Gionee, HTC, Huawei, JSR, Karbonn, LG, Lenovo, Longcheer, Micromax, Microsoft Mobile, Samsung, Xolo, and ZTE among others.[122] Sony (under the Xperia or Vaio brand) had also stated its intention to produce Windows Phone devices in the near future.[123] Yezz announced two smartphones in May, and at Computex 2014 BYD, Compal, Pegatron, Quanta and Wistron were also named as new Windows Phone OEMs.[124]

According to Gartner, there were 1.6 million devices running Microsoft OS sold to customers in Q1 2011 worldwide.[129] 1.7 million smartphones using a Microsoft mobile OS were sold in Q2 2011, for a 1.6% market share.[130] In Q3 2011, Microsoft's worldwide market share dropped slightly to 1.5%.[131] In Q4 2011 market share increased to 1.9%,[132] and it stayed at 1.9% for Q1 2012.[133] Reports for Q2, Q3 and Q4 of year 2011 include both Windows Phone and small part of Windows Mobile marketshare under the same "Microsoft mobile OS" banner, and do not make the distinction of separating the marketshare values of the two. According to Nielsen, Windows Phone had a 1.7% market share in Q1 2012,[134] and then dropped back to 1.3% in Q2 2012.[135]

As of the third quarter of 2013, Gartner reported that Windows Phone holds a worldwide market share of 3.6%, up 123% from the same period in 2012 and outpacing Android's rate of growth.[141] According to Kantar's October 2013 report, Windows Phone accounted for 10.2% of all smartphone sales in Europe and 4.8% of all sales in the United States.[142] Some analysts have attributed this spike in sales to both Windows Phone 8 and Nokia's successful push to market low and mid-range Windows Phones like the Lumia 520 and Lumia 620 to a younger audience.[143] Gartner reported that Windows Phone market share finished 2013 at 3.2%, which while down from the third quarter of 2013 was still a 46.7% improvement from the same period in 2012.[144] e24fc04721