Hous
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Hous specializes in showcasing modern homes for sale in some of the best neighborhoods in the Los Angeles area including Hollywood, Pasadena, San Fernando Valley and representing real estate buyers from around the world.
hollywood hills homes for sale
highland park homes for sale
Real estate agents are professionals instrumental in connecting the buyer with the seller.
Additionally, many real estate agents manage rentals wherein they introduce tenants to landlords and oversee the maintenance of the property on behalf of the landlords.
In most areas real estate agents are required to be highly educated, licensed and are regulated by a governing body.
Some real estate agents are also Realtors.
To use the title Realtor, a real estate agent must be a member of the National Association of Realtors which in addition to a number of other requirements, requires Realtors to adhere to a strict code of ethics and offers Realtors additional educational and designation opportunities.
Though not required by rule or law, it might be a wise decision to seek the services of a Realtor.
Real estate agents bring together two or more interested parties, perform those steps necessary to successfully conclude a transaction and charge a commission for their services.
For sales transactions, they charge commission to the seller while for rentals, commission is typically charged the landlord.
Real estate agents generally calculate their fee as a percentage of the selling price (in the case of a sale) and as part of the rent for rental units.
OUR WORK
People who want to sell or rent their property leave details of their property with the real estate agent.
Along with all property details the real estate agent will typically have keys to the house to facilitate showings.
The other interested party (i.e. the buyer/tenant), gets access to this information and to the property by contacting the real estate agent.
That's how the real estate agent becomes a hub of information.
Contrary to some common misconceptions, real estate agents typically represent the seller or the buyer but rarely both.
Why Should I Use One...
A good real estate agent will know the prices (or price range) of various properties of different types and at various locations within the region.
Because of the real estate agent's knowledge and expertise, property sellers often get a few thousand dollars more for their property.
Many home seekers, including seasoned real estate investors use the services of real estate agents to locate the best real estate bargains in the easiest and quickest manner.
Furthermore, the best agents analyze the wants and needs of a home buyer/tenant and provide valuable input as to the kinds of properties available to them within their budget. Therefore, a good real estate agent will not just present a list of available properties to the buyer/tenant but will actually discuss their needs and make suggestions.
The good real estate agent, working in this manner benefits in at least two ways...
RESOURCES
Hous Hollywood Heights Homes For SaleHous Hollywood Hills Homes For SaleHous Atwater Houses For SaleHous Beachwood Canyon Homes For SaleHous Highland Park Homes For SaleHous Hancock Park Los AngelesDon't most people trust real estate agents to get them the best deal?
Unfortunately, people don't trust them. In the most recent Gallup poll, they ranked lower than bankers but higher than congressmen in terms of ethics.
In all fairness, it's not the behavior of real estate agents that has been unethical; it's the way their organization, the NAR, has worked to block their competition. As I see it, and as most Americans see it, competition is for the competent. You own your home, so you should have the choice to sell it any way you choose.
Hous Files
Before you hire a real estate agent, read the answers to your most important questions.
Will a property I sell myself be at a competitive disadvantage compared to properties sold by real estate agents?
No-and in many ways, you'll have an advantage. First of all, today's buyers find their homes on the Internet on their own time. If they like your home, they're going to contact you no matter what-and the odds are good that they'll be happier dealing with you than with an agent. It is no secret that a huge number of homes are not selling and expire before the agent ever gets the home sold. Do a Google search and you'll see the amount of training material the real estate industry offers to teach their agents how to persuade sellers to renew their listings for a year. There is no magic in what a real estate agent does.
To give you an example of the advantages of selling your home yourself, think about signs. When you list with an agent, they get to place a mini billboard in your yard that includes a tiny bit of advertising for your home and a huge amount of advertising for their company. The whole industry should have moved on to customized signs a long time ago-but they haven't. You'll have a significant advantage by tailoring your on-the-ground marketing plan to your home, including your FOR SALE sign.
Do homes sell for more when listed with a real estate agent?
That's what the National Association of Realtors funded by real estate agents says, but there's no independent data to support their statistics. If a real estate agent tells you they can get you more money for your home, ask them to bring you a buyer; if they can't, they need to leave you alone to sell your house. Far too many listings handled by agents expire, unsold.
An agent's opinion is not going to get your home sold. It's easy for people to make guesses and conjectures, but to win in today's market, you have to deal with hard facts.
How much time and effort is this really going to take?
It takes about as much time to sell your house as it takes to plan a long vacation. The marketing side requires the most time up front, but once you've gathered your facts, it shouldn't take you more than a few hours to get your marketing plan started. You'd have to gather that same information for an agent, if you used one. And the process has been streamlined for you on sites like simpleandsold.com.
If you're skeptical, take the amount you'd pay in commission to a real estate agent and divide it by the number of hours it takes to plan a vacation. The result should help you see that time you put into selling your house will be time well spent.
A real estate agent told me it would be dangerous to sell my own home, since I'd be letting strangers in my house all the time. Should I be worried?
Unfortunately, you're going to have to let strangers in your home to sell it. But you would have to do this with or without a real estate agent, so this is almost a moot point. Remember that you can open your home any way you want: you can take down information for safety purposes; you can schedule your viewing appointments so that you won't be alone in the house; and you have the right to stop the process if you ever become uncomfortable with a person's presence. This is something even real estate agents face.
Do I need to use a Multiple Listing Service (MLS) to get the exposure I need for my home?
First, you should understand what MLS is. It was not designed as a marketing venue for homes; rather, it's a simple way for brokers to negotiate compensation with each other, so that Real Estate Agent A can tell Real Estate Agent B, "Sell my listing and I will pay you X." Period.
My local MLS, which was named #1 in the country, is still way behind the times. It allows me to upload approximately eight tiny (two-by-two-inch) pictures and about three sentences of description. I'm not even allowed to link to anything. How is that a viable marketing tool?
Look at Zillow, Trulia, and Yahoo! Real Estate and you'll see how much the MLS has been eclipsed. It's become just an outdated method for real estate agents to protect their turf. Some systems are not even Mac compatible.
With Simple and Sold, you can put your home up for viewing on hundreds of websites, and you can add up to thirty-six large, high-definition photos in your listing. You can have paragraphs of description about your home. You can attach listing brochures and other files, which interested buyers can view online or download. You can add background music or a voice-over about your property's features; you can provide links to area schools and anything else you want.
What is the NAR?
NAR stands for the National Association of Realtors, the lobbying group listed at #4 on opensecrets.org's list of political heavy hitters. It's the organization about which Joe Nocera of the New York Times once wrote: "You have to wonder sometimes what they're smoking over there at the National Association of Realtors."
According to Bloodhound Realty Blog, The NAR has stayed under the radar while doing a monstrous amount of damage to the economy, the housing market, and most importantly, the consumer.
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Hous
6430 Sunset Blvd #600, Los Angeles, CA, 90028
(323) 829-4440
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"The real estate licensing laws, written in their original form by the NAR, exist to limit competition in real estate brokerage, eliminating alternative sources of real estate brokerage to artificially sustain higher commissions for NAR brokers"