Inu & Neko Sales

An interactive Dashboard for sales analysis from JAN to JUNE before the launch of the e-commerce business

Inu + Neko had a lot of success with a marketing campaign and is seeing a lot of growth. The company wants to know how these new incoming customers differ from their past customers. Are there different items they should stock more of? Are there other things they should consider?

Process

For this capstone project, I followed the OSEMN process, with the data provided.

First, I wrote how would hypothetically approach this project and how would I gather the necessary data.

Next, I cleaned up the data provided inside a Jupyter notebook. Then, started the steps for scrubbing that data.

I explored the cleaned data in a second Jupyter notebook environment.

Next, created a visualization of some of the findings in Tableau. I am asked to create a specific visualization and briefly explained what the visualization told about the data.

then I got the results of a model that a coworker has created for me. and I determined what to do with this new information and how it relates back to Inu + Neko.

In the last stage, wrote up final insights based on all previous steps and what would share with Inu + Neko after the interpretation. I submitted these insights, along with the visualization, and hypothetical approach to the project as a slide deck for review.