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The Digital Opportunity in Outbound and Reverse Logistics

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Reverse Logistics involves the handling of returns made by retailers and distributors. They may be due to poor sales, obsolescence in inventory, delivery refusal, or other factors. Other times, a product may reach end-of-life (EOL) and is no longer helpful to the customer. The manufacturer may also sell this product at a loss and replace it with a new, improved model. Reverse logistics solutions are essential in such situations, as these services cut transportation costs.


While this type of service is critical to a company's success, it cannot be easy to scale effectively. In this case, companies should consider outsourcing this work to a third-party logistics provider. Many companies offer reverse logistics services, but not all are as effective as others. The best solutions are likely to be customized for a particular supply chain configuration. A recent example of a successful company using reverse logistics is Amazon. The online retail giant recently bought physical retail chain Whole Goods. Amazon could encourage customers to return items purchased online by using a reverse logistics system to manage returns. This would increase the number of visitors to the physical store and reduce the costs of reverse logistical services.


How Digital Is Transforming Outbound and Reverse Logistics


Reverse logistics services also help companies recover excess inventory by selling it at reduced prices. In addition to improving customer loyalty, these services can also reduce production costs. A good return policy focuses on convenience, comfort, and service for most companies. The end-user should be happy with the service and experience a positive impact on both the company and the customer—the Digital Opportunity in Outbound and Reverse-Logistics.



A company that takes care of reverse logistics services can reduce costs, increase revenues, and protect brand equity. According to a study by Coresight Research, 45% of online shopping is returned. While electronics and fashion are expensive and high-value, they are not risky purchases. Increasing the percentage of bracketed assets, which is the deliberate purchase of several products in a row, is a good indication of the growing need for this service.


In addition to reducing expenses, reverse logistics also helps companies recover value from their products. For example, studies show that returns are high in fashion and electronics, and the cost of these items is high. In addition, consumers still hesitate to buy new products online. However, they often bracket their purchases, which is an effective strategy for maximizing revenue from these products. Moreover, businesses must understand the impact of bracketing on their profits.


In addition to improving operations, digital logistics can improve a company's bottom line. The best approach to reverse logistics is to consider the long-term benefits of the process. By eliminating manual order entry in various systems, the logistics team will optimize the entire process. In addition, the data provided by digital technology also allows customers to track their orders and see where they stand about the delivery schedule.


The benefits of implementing digital solutions in outbound and reverse logistics are significant. The business benefits from implementing these solutions are both tangible and intangible. By leveraging the latest technology, businesses can take advantage of this opportunity to enhance customer experience and increase revenue. It is not just the digital technology that makes reverse logistics more efficient, but the benefits from the efficiencies it offers will also be substantial. The digital approach can be applied in outbound and reverse logistics.


A well-executed outbound logistics process involves using technology-related planning strategies. This provides a complete view of the supply chain and includes each piece involved in the operations. Consequently, predictive analytics cannot be performed in manual processes, lacking data quality. Nevertheless, automated reverse logistics can significantly increase the business's overall productivity. Ultimately, it is about maximizing the value and minimizing costs associated with a product's life cycle.


Why Should You Choose Genex Logistics?

Genex Logistics is a business that serves every valued customer by providing services related to logistics for projects, Supply Chain Transport, Distribution, and global logistics. Genex Logistics is India's leading 3PL Space Company to deliver top-of-the-line quality products and services fueled by sustainability, thought leadership, and an energetic workforce. We acknowledge our responsibility to our clients, society, and the natural environment, providing eco-friendly services.


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https://telegra.ph/What-Is-GDP-and-How-Is-It-Measured-02-09

http://genexlogistics.populr.me/how-to-improve-logistics-work-with-third-partylogistics

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