Bingo-At-Home was a daily syndicated game show produced and shown to TV stations in Canada. However, a few TV stations in the United States also picked up the series in the spring of 1969 and titled the show Moneymakers. The show taped at station CJOH-TV in Ottawa, Canada. Jim hosted this show while working at WABC radio in New York City and announcing for That Show Starring Joan Rivers on television.
Five contestants competed for an entire week answering general knowledge questions. Each contestant represented one of the five letters spelling out the word Bingo.
The game board looked like a bingo card (5 rows of 5 spaces). The top row moving across horizontally spelled out the word Bingo. The five rows going down the board vertically each were designated with the colors Green, White, Red, Yellow, and Blue. Each row contained one Free space. The Free spaces were placed on the board in a manner where there was never more than one Free space in any row running vertically or horizontally.
At Jim's podium was a large bowl with bingo balls blowing around inside numbered from one to nine. Jim selected a ball from the chute and this became the point value for the question.
Jim draws a number 4 ball so the first question is worth 4 points.
Jim read the question and the first player to buzz in received the chance to answer. If correct, they earned that point value but if not, another player could buzz in and steal the points. In this game, the player representing the letter "B" buzzed in first but missed the question. Player "G" buzzed in and answered correctly thus earning the 4 points.
The player winning the question could place the point value only under their letter column they represented. However, they could place the number in any of the color spaces they desired. In this game, player "G" decided to put his 4 points in the Yellow row. The number was placed in the G column and in the Yellow row as shown on the board. After placing the number, Jim selected another ball from the bingo chute and game play continued in the same manner.
The object of the game was to obtain a bingo either across or up and down but not diagonally. Thus, a player was not limited in only obtaining a bingo under the column of their designated letter. If a player happened to place the last digit in their row and it completed a five in a line up and down or across the board, they won the game. In our game seen here, player "N" won by placing the number 9 in the White row thereby completing a bingo across the board with the numbers 7, 7, 9, and 9.
The four digit number created from the game was converted into the last four digits of a home viewer's telephone number. Jim then called the number and if the viewer answered, they had a chance to win money. Jim reminded viewers that they did not have to be at home and that the telephone number wherever they are can be their winning number. In other words, whatever number Jim called, whoever answered at that number could be a winner.
The home viewer Jim called has a telephone number with 7799 as the last four digits.
Based on the only known surviving episode of the series, the position of the last number placed on the BINGO board determined the amount the winning studio contestant received. Wherever the last number was placed on the BINGO board, a decimal point was inserted in front of that number to give the game-winning total. For example, if the contestant had the numbers 7, 7, 9, and 9 and the last number placed on the board was the number 9 placed under the N column, the player won $77.09. It's possible that on other episodes, the position of the numbers on the BINGO board led to a player winning a few hundred dollars in one game. Since all five contestants played the game for the entire week, if someone was fortunate enough to win several games, they could potentially rack up a few thousand dollars in cash.
By the time Jim started hosting Money Makers (Bingo-At-Home) in 1968, he was almost 35 years old. Compared to the jet black hair he sported in the mid 1960s when hosting Words and Music, his hair is much lighter in color and was going gray. Jim let his hair go completely gray by the early 1970s when he was working full time in Canada. The Canadian TV viewers had no problem with Jim sporting gray hair.