Deadline Extended: from October 4, 2025 to October 7, 2025
Submission Site below
https://cmt3.research.microsoft.com/mmasia2025
Paper format: Submitted papers (.pdf format) must use the ACM Article Template. Please remember to add Concepts and Keywords. Please use the template in traditional double-column format to prepare your submissions. Word users please use "interm-layout.docx", and Latex users please use "sample-sigconf.tex" to format your submissions.
Length: Papers must be no longer than 6 pages (including all text and figures). Up to two additional pages of references are allowed. You may also submit supplementary material.
Blinding: Paper submissions must conform with the “double-blind” review policy. This means that the authors should not know the names of the reviewers of their papers, and reviewers should not know the names of the authors. Please prepare your paper in a way that preserves anonymity of the authors.
Do not put the authors' names under the title. Avoid using phrases such as “our previous work” when referring to earlier publications by the authors. Remove information that may identify the authors in the acknowledgments (e.g., co-workers and grant IDs). Check supplemental material (e.g., titles in the video clips, or supplementary documents) for information that may identify the authors' identities. Avoid providing links to websites that identify the authors. Papers without appropriate blinding will be desk rejected without review.
Originality: Papers submitted to ACM Multimedia Asia 2025 must be the original work of the authors. The may not be simultaneously under review elsewhere. Publications that have been peer-reviewed and have appeared at other conferences or workshops may not be submitted to ACM Multimedia Asia 2025 (see also the arXiv/Archive policy below). Authors should be aware that ACM has a strict policy with regard to plagiarism and self-plagiarism. The authors' prior work must be cited appropriately.
Author list: Please ensure that you submit your papers with the full and final list of authors in the correct order. The author list registered for each submission is not allowed to change in any way after the paper submission deadline. (Note that this rule regards the identity of authors, e.g., typos are correctable.)
Proofreading: Please proofread your submission carefully. It is essential that the language used in the paper is clear and correct so that it is easily understandable. (Either US English or UK English spelling conventions are acceptable.)
ArXiv/archive policy: In accordance with ACM guidelines, all SIGMM-sponsored conferences adhere to the following policy regarding arXiv papers:
We define a publication as a written piece documenting scientific work that was submitted for review by peers for either acceptance or rejection, and, after review, has been accepted. Documentation of scientific work that is published in a not-for-profit archive without any form of peer-review (departmental Technical Report, arXiv.org, etc.) is not considered a publication. However, this definition of publication does include peer-reviewed workshop papers, even if they do not appear in formal proceedings. Any submission to ACM Multimedia must not have substantial overlap with prior publications or other work currently undergoing peer review anywhere.
Note that documents published on website archives are subject to change. Citing such documents is discouraged. Furthermore, ACM Multimedia will review the documents formally submitted and any additional information in a web archive version will not affect the review.
This workshop will be held in conjunction with ACM Multimedia Asia 2025.
It provides a platform for researchers and practitioners to discuss methods for evaluating multimedia systems through users’ affective responses and value structures.
Date: XXX, 2025 (TBA)
Venue: ACM MMAsia 2025, XXX, YYYY (TBA)
Scope & Motivation:
This workshop addresses affective engineering, affective computing, UX design, design psychology, and methods for value-centered evaluation in multimedia research. The goal is to explore new methods for modeling, interpreting, and visualizing affective responses, bridging psychological approaches with human-centered multimedia design.
Topics of Interest (examples):
Affective engineering in multimedia systems
Qualitative and quantitative methods for user value extraction
Emotion-aware content generation and recommendation
Visual analytics of user preferences and emotions
Large language models (LLMs) and structured affective evaluation
Submission Information:
Submission deadline: October 4, 2025
Notification of acceptance: TBD
Camera-ready deadline: October 24, 2025
Workshop date: TBD
Format: ACM MMAsia style, maximum six pages (including references), in English.
Review Process:
Peer-reviewed based on relevance, originality, and quality.
At least one author of each accepted paper must register and attend.
Masashi Sugimoto (Hannan University, Japan)
Email: sugimoto@hannan-u.ac.jp
Short bio: Associate Professor at Hannan University, specializing in affective engineering, UX, and spatial cognition.
Noriko Nagata (Kwansei Gakuin University, Japan)
Third Organizer (TBD)
Ruigang Ge (Kwansei Gakuin University)
Sho Hashimoto (Seinan Gakuin University)
Tomomi Takezawa (Otemae University)
Miyuki Toga (Kwansei Gakuin University)
Yoichi Yamazaki (Aichi Prefectural University)
Fan Zhang (Kwansei Gakuin University)
TBD
Format: Half-day
Talk duration: 20 minutes each
Tentative program: TBD
This workshop builds on the activities of the IEICE Technical Committee on Attractiveness Computing (2017–2024). The committee explored modeling, measuring, and leveraging affective responses such as emotion, interest, and value perception. MMAsia 2025 provides an opportunity to extend this work to an international community, with expanded focus on machine learning, user modeling, and practical implementation.
Masashi Sugimoto
Email: sugimoto@hannan-u.ac.jp