LEC And Trovo Have Renewed Their Partnership

Riot Games’ live streaming platform Trovo will remain the official broadcaster of the League of Legends European Championship for the season that will start in autumn this year. Launched last year by Tencent (that also owns Riot Games) Trovo will bring League of Legends matches to the audience for one more season at least.

KitKat, Alienware, Logitech G, LVM Versicherung, and KIA are also sponsoring the current LOL season.

Trovo has released a statement saying:

“We’re excited to be partnering with Riot Games again on LEC. The Trovo League of Legends community has been growing and we are happy to offer them another year of exciting and competitive League of Legends content for the European region. We also welcome all League fans to join Trovo and discover new ways to enjoy League content.”

Trovo was made by Tencent and entered beta in October 2020. From the moment it was created, Trovo started attracting sponsors by offering the first 500 partners a guaranteed $30m (~£21.95m) in the next year and a half. Although expanding and influential, Trovo is still behind Twitch and it will take lots of effort to even come close.

According to Esports Charts LEC’s official Trovo account was viewed by 1,230 while Twitch had 249,000 views at its peak.

Source: https://esportsinsider.com/2021/01/lec-trovo/