Environmental Communication
Health prevention for Earth (public health) - Crisis & Care Discourse
Promotes the scientific ideas of environmentalism to public - activism, advocacy (persuasion)
Conveys important information about environmental issues (informative for general public)
Answering questions: Who, What, When, Where, Why (journalist)
Engagement
Examples:
Removing asbestos (mesothelioma); campaigns to eliminate
Smokey Bear
Earth Day
Anti-littering campaigns; recycling
National Christmas Tree (ornaments) - Forestry Education
Fashion (anti fast fashion)