The Special Interest Group (SIG) of Luxury Marketing is a community for collaboration and exchange between researchers working on topics related to luxury. In addition to our annual meetings at the EMAC conference, the SIG provides a platform to connect with researchers and practitioners to discuss and promote new research and collaboration opportunities in the field of Luxury Marketing. 

Chairs:

George Christodoulides, American University of Sharjah

Jonas Holmqvist, Kedge Business School