When you add a Buy It Now option to auction-style listings, buyers can either purchase your item right away at the Buy It Now price or place a bid. In most categories, the Buy It Now price must be at least 30% higher than the auction price.

For example, a seller could list an item for 7 days, with a starting price of $1 and a reserve price of $50. When the auction ends, if the highest bid is less than $50, the item would not sell, and the seller could re-list the item.




Ebay Auction Or Buy It Now Better