I initially thought her approach was a bit out there, but I decided to see if it would help my young children think about what they say and how they say it. A few months in, I have to admit that this new system has led to a bit of enlightenment in my household. My 8-year-old now can express why she may not have chosen the right words. And she does seem to share fewer unnecessary (ahem: correcting-people) stories.

Another way to arrive at your three words is to use the approach outlined by Micah Daigle in which he explains how Asana (a project management tool) rebranded itself. While this article covers many aspects of rebranding, I adore and often refer to the part about how Asana came up with the words it considers to be the guiding star for its brand: empowering, purposeful, quirky, and approachable.


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As the lists came in, I compiled them. I then went to a free online word cloud generator and created a word cloud for each member of the team. I built it so that their name would appear as the largest word in the center of the cloud with all the words chosen by their team members around their name.

When it was time for the activity, I showed the whole team each word cloud and asked the "owner" of the cloud if there were any surprises. I then highlighted which words the owner had chosen for him or herself.

It converts what3words addresses to coordinates and vice versa. An intelligent AutoSuggest function validates what3words addresses entered by your users and can limit them to certain geographic areas. The API can also be used to add the what3words grid to your maps.

A convert to coordinates request converts a what3words address to its corresponding coordinates and returns information such as its nearest place and country. You can find developer resources for this function here.

What3Words is a widely promoted system that is used for sharing a location using just three words. For example, ///wedge.drill.mess is located in Hyde Park.The globe is divided into 3m squares, each of which has a unique three word address to identify it.

Many UK police, ambulance and fire services advocate the use of What3Words to report your location in an emergency. The idea is that it is easier to communicate three words than it is to read out a grid reference, and that a position is more helpful than an address in many situations.

The What3Words word list is 40,000 words long. It is important that words in this list cannot be confused, otherwise they may be communicated incorrectly. For example band/banned, bare/bear, beat/beet are easily confused.

Can What3words not find all the addresses with similar addresses, as the writer has, then warn users that it is one of these rare occurrences & advise them to quote address of next door square as well?

This is really silly! If you think there is any danger of confusion, then move your phone (or ask the other person to move their phone) a couple of metres away and give the adjacent What3words location. The chances of confusion in that case (of there being 2 almost identcal locations in another area) must be vanishingly small). And how difficult is it to spell out the words to remove any possbility of confusion?

When children step out of pre-school, they would be aware of the alphabet and would be able to recognise a few words. Children have the ability to learn vocabulary from a very young age, and the best way to teach it is to start with 3-letter words. The more they practise, the better they become with respect to language speaking. After they have mastered the alphabet, it becomes easier for them to spell words. It will help them break down the words into syllables and write the correct spelling.

Learning different words at this age will really help children as it is the best time to learn new languages. It also helps in maintaining a smooth flow of reading. In this article, we have provided a list of 3-letter words for kids, to help you teach your children and improve their vocabulary.

Learning 3-letter words is essential for kids as it helps to improve their vocabulary. It also helps them learn new bigger words, as they learn to break them down, and form new words. Here are a few ways in which kids benefit from learning 3-letter words.

3-letter words are considered the basic vocabulary of a language. It is essential for kids to start learning these words, as using them will help them form new and bigger words. Moreover, it will encourage them to absorb new words, and thus will boost their vocabulary.

If we, what3words ltd, are ever unable to maintain the what3words technology or make arrangements for it to be maintained by a third-party (with that third-party being willing to make this same commitment), then we will release our source code into the public domain. We will do this in such a way and with suitable licences and documentation to ensure that any and all users of what3words, whether they are individuals, businesses, charitable organisations, aid agencies, governments or anyone else can continue to rely on the what3words system.

Edelman helped what3words frame their story to be compelling by tapping into human emotion.

We also created a story for CEO Chris Sheldrick about how having an address can drive social transformation and business efficiency, securing profiling and speaker opportunities.

Through paid social campaigns we re-targeted these stories, getting through to the decision makers that mattered most.

We articulated their purpose narrative and refined their strategy to engage investors and excite the media.

For example, what3words could sell services around the standard, akin to SUSE selling support for Linux (and doing very well at that). Or, perhaps more immediately comparable, look at the OpenStreetMap ecosystem which has plenty of businesses like Klokan Technologies and Geofabrik.

Thinking GPS coordinates needs an equivalent of DNS does not seem terribly novel, and how is the solution effective?? Go to another country and suddenly nobody will understand. Tell someone you are at location "one.two.three" and they will probably also respond with three words: "WTF"

This is, however a good discussion and I do take the many points made by the original poster (Terence Eden - thanks Mr Eden for your blog). But... (i) There is nowt to stop countries which do not speak English as a first language or prefer a different system from developing one. (ii) Open-source products are fine in theory but capitalist economies cannot be run on open-source all the time (should I expect Tesco to give me the goods? or, indeed, anyone to work for free? If people wish to do that, fine but it is not economically sustainable). (iii) I loathe numbers - I find them really difficult. I fully accept the accuracy and flexibility arguments but I never used latitude / longitude to determine where to meet people for a walk (too confusing for my innumerate brain); I do use W3W. (iv) I do not care - nor should anyone in my view - about the precise words; they are in a different context here - they are not being used as words in prose nor poetry; they are used as words simply to easily codify a location - perceived inappropriate words are not inappropriate because they are not intended as contextural writing, just that code. (v) I have actually told the Ambulance service where to find a lady who needed assistance using W3W - it was quick and easy (and accurate). So I fully accept the pure arguments against but this product is fab because it makes like so much easier. All the best all.

Well, but then you need a special webpage made by the emergency services. They didn't have that; they just had what3words. You don't get to disparage things that exist in favour of things that don't exist.

I mostly agree with the OP's gripes, but at the same time acknowledge that some form of projection from decimal degree coordinates to an equivalent tokenized form, whether it be 3 words or something else, can be useful. For instance, in some places in Dubai (my family have recently moved there) there are simply no street addresses. Directions are very much like "down the hill, to the right, near the clump of trees, 50m onwards and near the green bin outside the iron gates opposite the ditch". Clearly this sort of arrangement could benefit from some sort of simplified/tokenized geocoding of a location for addressing purposes - but yes, again I don't think W3W is particularly useful or clever for that matter. Conceptually at a high level it's intentions seem good, but the way it's implemented is not particularly useful - to my mind anyway. Promoting it as something useful to emergency services... uhm... no. Location of fire hydrants or trees or something, or just a rough address of a property - yes perhaps. But it should not be so guarded and shrouded in proprietary secrecy - as the OP says, if it's of any use, open source it. Stop this possessive behavior and attitude of "I've reinvented the world and it's mine mine mine"...

Also, re Maidenhead, look at the use case again -- if you're trying to come up with a system that suits the developing world's postal system, hopefully anybody can remember words (especially if using a localized version in a language they speak), but your average bloke in an off-grid tin shack is not necessarily going to know that his address is always letter-letter-number-number-etc. To be fair, I guess it would catch on pretty quickly, but it's still not nearly as memorable as the three-word thing.

Regarding the emergency services sending a link and the location being sent back to them. A system achieving this is successfully in use by UK Mountain Rescue (and other UK emergency responders) and has been rolled out globally to emergency responders.

SARLoc was originally developed by a Team Member of the Ogwen Valley Mountain Rescue Organisation and records verified hits and uses multiple times a week in the UK alone.

The only time What3Words would make work easier would be if no data connection existed and only voice or text messaging could be used. But in this instance the app would already have to be pre-installed on the user device. Even then, the only benefit would be the ability to phonetically spell words more easily than numbers via a bad line or the ability of W3W to ensure that misspelled words in a text are still pointing to a relevant location. ff782bc1db

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