Download Free Business Model Canvas Template

The purpose of a Business Model Canvas is to describe, analyze, and design a business model and outline high-level strategic decisions needed to get a business or product onto the market. Designed by the economic theorist Alexander Osterwalder and the computer scientist Yves Pigneur in 2005, the template comes in the form of an intuitive one-page business plan summary consisting of the nine key building blocks, from customer segments to cost structure.

For your convenience, you can quickly map out your business plan by filling in all 9 boxes of the BMC template online. There are no strict rules on which component of the BMC to spell out first. You may start by describing key partners, activities, resources, and value propositions and then move on to identifying your customer base and communication channels. The expenses and revenue boxes can be filled at the final stage.

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Continuously update your canvas. Make it a habit to revisit and update your canvas regularly. Market conditions change, customer needs evolve, and competitors adapt. By regularly updating your canvas, you can ensure that your business remains aligned with current realities and emerging opportunities.

Full Story: I don't know if it's just me or if somebody else struggles with creating and editing business model canvas & lean canvas!

The templates are mostly available in PDF, PPTX, or XLS formats, making using and editing them digitally painful and printing them is unnecessary in most cases.

The core purpose of the Business Model Canvas is to demystify the business planning process. It removes the need for a traditional, text-heavy business plan, in favor of a single-page outline that can help you and outside parties better explore your business idea. Here are a few key benefits that come with this template.

The one-page business plan format takes the best of the Business Model Canvas template and makes it easier to use and easier to read. It can be completed in under an hour and delivers three things that entrepreneurs need in their planning process:

You can download the one-page business plan template here for free. Project it on a whiteboard and fill it in, or just print it out and work on it from there. You can also use sticky notes to add your ideas instead of filling them in just with a pen or pencil.

The business model canvas is a great tool to help you understand a business model in a straightforward, structured way. Using this canvas will lead to insights about the customers you serve, what value propositions are offered through what channels, and how your company makes money. You can also use the business model canvas to understand your own business model or that of a competitor! The Business Model Canvas was created by Alexander Osterwalder, of Strategyzer.

Pro tip:

if you work for a large organization you might find varying value propositions and business models. In that case ask the different departments to map out their own business models. You can compare them afterwards.

A business model is simply a plan describing how a business intends to make money. It explains who your customer base is and how you deliver value to them and the related details of financing. And the business model canvas lets you define these different components on a single page.

The right side of the canvas focuses on the customer or the market (external factors that are not under your control) while the left side of the canvas focuses on the business (internal factors that are mostly under your control). In the middle, you get the value propositions that represent the exchange of value between your business and your customers.

Why do you need a business model canvas? The answer is simple. The business model canvas offers several benefits for businesses and entrepreneurs. It is a valuable tool and provides a visual and structured approach to designing, analyzing, optimizing, and communicating your business model.

While you can create a business model canvas with whiteboards, sticky notes, and markers, using an online platform like Creately will ensure that your work can be accessed from anywhere, anytime. Create a workspace in Creately and provide editing/reviewing permission to start.

Step 2: Set the contextClearly define the purpose and the scope of what you want to map out and visualize in the business model canvas. Narrow down the business or idea you want to analyze with the team and its context.

Step 6: Analyze and iterateOnce your team has filled in the business model canvas, analyze the relationships to identify strengths, weaknesses, opportunities, and challenges. Discuss improvements and make adjustments as necessary.

Step 7: FinalizeFinalize and use the model as a visual reference to communicate and align your business model with stakeholders. You can also use the model to make informed and strategic decisions and guide your business.

When filling out a Business Model Canvas, you will brainstorm and conduct research on each of these elements. The data you collect can be placed in each relevant section of the canvas. So have a business model canvas ready when you start the exercise.

What are the activities/ tasks that need to be completed to fulfill your business purpose? In this section, you should list down all the key activities you need to do to make your business model work.

This is the building block that is at the heart of the business model canvas. And it represents your unique solution (product or service) for a problem faced by a customer segment, or that creates value for the customer segment.

One thing to remember when creating a business model canvas is that it is a concise and focused document. It is designed to capture key elements of a business model and, as such, should not include detailed information. Some of the items to avoid include,

Once you have completed your business model canvas, you can share it with your organization and stakeholders and get their feedback as well. The business model canvas is a living document, therefore after completing it you need to revisit and ensure that it is relevant, updated and accurate.

Its simplicity. The business model canvas allows us to carry out a high-level analysis without drilling down and getting lost in the details. You just draw out the 9 building blocks on a blank canvas, fill them in as each concept relates to your business, and hang it somewhere everybody can see.

Then, after drawing a mock canvas onto a whiteboard, proceed to dissect and discuss each of the 9 building blocks as they relate to your business. You can use sticky notes to better organize your thoughts around the canvas.

Although I did mention starting with a large whiteboard, sticky notes, and a pack of colorful sharpies there are several options in which you can digitize the business canvas model production process.

Like Strategyzer, there are several business model canvas templates provided to help you get started with your analysis. The strength of this platform is its accessibility. Much like a Google Doc., several people can brainstorm on the same canvas simultaneously with changes being synchronized automatically.

This is where a business model canvas layout comes in. The business model canvas template is a single-page document for outlining your business plan and strategy. If your business were a ship, a business model canvas would help you answer that crucial question: Will it float?

A business model canvas is a great way to visualize and describe how your organization creates and captures value. You can use the canvas when creating a new business or to strategically evaluate your existing model.

Your key partners are external teams, technologies, or organizations that contribute to your business model. If your company chooses to outsource shipping activities, for example, the company responsible for order fulfillment would be considered one of your key partners.

These are the ways that your business generates revenue. Revenue models can be things like subscriptions, payments for each purchase, service fees, dividends, and more. A flower delivery service may have both a subscription model generating recurring revenue in addition to individual purchases. Detail any and all revenue streams your business plans to support.

This framework will help you describe your business idea or gain a better understanding of an existing business model. But, there are a lot of details to sift through. Follow these steps to make sure you have a productive experience.

Take a quick break and then revisit your canvas. What details are missing to give a holistic overview of your business? Complete the picture by adding extra data or details that help describe what makes something unique or particularly important. For example, if you documented two different revenue streams, you may add that one stream accounts for over 70% of your total revenue, while the other is just under 30%.

And Osterwalder eats his own thin-crust pizza . He and Pigneur designed a unique business model for Business Model Generation. They invited members of their Business Model Hub community to contribute for a fee that rose continually throughout the writing. The community revised the text, design, and structure iteratively in preparation for a face-to-face soft launch in Amsterdam. Thus, the book has 470 co-authors who paid as much as $243 for the opportunity.

Developed by Swiss entrepreneur Alexander Osterwalder and Belgian computer scientist Dr. Yves Pigneur, a business model canvas is a living document that quickly shows how a business makes money. But instead of being a 40-page plan, the tool is a concise, one-page exercise that allows you to visually analyze a new stream of revenue and plan out your new direction in a scalable way.

For example, a bakery owner who is experiencing a decrease in foot traffic might use the business model canvas to test out the viability of offering bake-at-home cookie kits. Doing this drill can help determine if the business has the kind of clientele and brand necessary to support the pivot, offering a quick way to sketch out a plan to execute. ff782bc1db