Randall Croom: I tried to look into this a lot and it seems like there is a mixed bag. On the one hand, there are many companies, many businesses, many small business owners whose businesses or services are featured on a reality television show and suddenly there is a quick spike in sales or demand, which as great as it is, can actually be a little bit problematic for businesses that aren't quite ready for that. What I also have found is that in many previous iterations of reality shows, including ones like Real Housewives, the biggest benefit was to business people who were on the show. Take as an example of incredible success, Bethenny Frankel and her Skinny Girl Margarita line that really became quite successful. But there are also times where we see people starting businesses on the show and they tend to struggle a little bit more. One example was Sheree Whitfield on Real Housewives of Atlanta, who was starting SHE by Sheree at the time, and there were some challenges and difficulties, but it was still entertaining. People still enjoyed even seeing the struggle, but it might not have benefited her business quite so much. One other thing, there is a considerable amount of research and data out about the value of tourism as relates to reality television shows. This too is a double edged sword depending on the place. In some cases, you find that people visit places that they never would have visited before. When they tend to be smaller areas, more remote areas, and more natural areas that can come with problems as the place gets overwhelmed with people. But in other cases, things seem to be of great benefit. So, if you have the capacity to accommodate an influx of people, then certainly being featured on a reality television show can be an incredible boom for you.

The inaugural season takes a fresh look at how the women of the Orlando basketball scene navigate the competitive world of sports. Audiences will also see just how taxing this life can be, along with the people who have to experience it on a daily basis.


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In a similar fashion to its parent series, Basketball Wives Orlando will closely follow the personal and professional lives of a group of women who are, or have been, romantically involved with professional basketball players. The Basketball Wives franchise details how these women navigate the challenges and luxuries of dating famous players. The shift to Orlando will offer more insight to Floridian life outside of Miami. Furthermore, fans are expecting that the show will highlight the fresh rivalries between the cast members.

Basketball Wives is an American reality television series franchise on VH1.[1] It chronicles the everyday lives of women romantically linked to men in the professional basketball industry.

The first season premiered on April 11, 2010, and ran for eight weeks in 30-minute episodes. The announced cast included Jennifer Williams, wife of Eric Williams, Evelyn Lozada, ex-fianc of Antoine Walker, Mesha O'Neal, wife of Jermaine O'Neal, Royce Reed, former NBA team dancer and the mother of Dwight Howard's oldest son,[6][7] Faith Rein, Udonis Haslem's girlfriend, and Shaunie O'Neal, wife of Shaquille O'Neal, who would also serve as an executive producer on the series.[8] Mesha and Faith were replaced by Michael Olowokandi's ex-girlfriend Suzie Ketcham and Matt Barnes' fiance Gloria Govan when the show aired. Erikka Moxam, ex-girlfriend of Rasual Butler, appeared in a supporting role.[9] A spin-off, Football Wives, featuring the wives and girlfriend of professional football players, aired from October 24 to December 19, 2010.[10]

On June 20, 2011, VH1 announced that they had expanded the franchise to Los Angeles.[18] The announced cast for Basketball Wives LA included Kimsha Artest, wife of Ron Artest, Gloria Govan and her sister Laura Govan, Jackie Christie, wife of Doug Christie, and Imani Showalter, ex-fiance of Stephen Jackson. Malaysia Pargo, wife of Jannero Pargo, and Draya Michele, a model and aspiring actress with a history of dating basketball players, were announced as cast members a month later.[19] Tanya Williams, wife of Jayson Williams, would also appear, however, was quickly phased out of the show along with Kimsha Artest, who admittedly stopped showing up for filming because of the "shenanigans and drama".[20] The series premiered on August 29, 2011, to 1.81 million viewers.[21]

On August 1, 2022, during the mid-season finale of season 10, VH1 announced that additional episodes will air soon. On January 23, 2023, VH1 confirmed that the second half will premiere on February 13, 2023. After the sixteenth episode of the tenth season, Pargo exited the show, making Christie the last original basketball wife from the LA series. On May 8, 2023, Duffey announced her exit from the show following the conclusion of the tenth series.[37]

VH1'S HIT FRANCHISE RETURNS WITH BACK-TO-BACK PREMIERES OF "BASKETBALL WIVES: LA" AND "BASKETBALL WIVES: ORLANDO" ON MONDAY, OCTOBER 9TH STARTING AT 9 PM ET/PT AND 10 PM ET/PT ON VH1 ------WARM UP WITH AN EXCLUSIVE"BASKETBALL WIVES: ALL-STAR MOMENTS" SPECIAL ON MONDAY, OCTOBER 2 AT 9 PM ET/PT ON VH1NEW YORK, NY - September 20, 2023 - VH1's can't-miss-hit series "Basketball Wives: LA" and newly crowned flagship "Basketball Wives: Orlando" - are set to return with back-to-back premieres on Monday, October 9 starting at 9 PM ET/PT on VH1. "Basketball Wives" returns for its 11th season with new and returning cast members. After a season hiatus, original cast member Evelyn Lozada returns to the court, rejoining the all-star lineup of MVPs Jackie Christie, Jennifer Williams, and Brooke Bailey, along with a guest appearance from executive producer Shaunie Henderson. New to the roster are Brittany Renner, Vanessa Rider, Jac'Eil Duckworth and Clayanna Warthen.As successful businesswomen, philanthropists, and moms, the "Basketball Wives: LA" cast continues to evolve and face challenges head-on as they journey through sisterhood, growth, and adversity. Tensions run high as the veterans take the newbies under their wings - but will they throw them a lifeline or shade? With the fate of the sisterhood hanging in the balance, the new ladies are out to prove that they're not to be underestimated. Get ready to be on the edge of your seat as friendships are tested, tea is spilled, and lines are crossed on the 11th season of "Basketball Wives: LA."The ladies of the new "Basketball Wives: Orlando" are playing the game their way. The new starting lineup includes Ashley Snell, Danielle Miller, Lyndzie Marble, Mackenzie Hyatt, Mehgan James, Morgan Bledsoe, Mulan Hernandez, Nique Brown, and Nikki Nicole. These young, ambitious entrepreneurs, socialites, entertainers, and philanthropists are here to make a name for themselves by any means necessary. From lavish lifestyles to personal triumphs and tribulations, "Basketball Wives: Orlando" will give viewers an unfiltered and compelling glimpse into the extraordinary lives of nine resilient women as they confront love, rivalry, and the ever-present spotlight.The "Basketball Wives" season warms up on Monday, October 2 at 9 PM ET/PT on VH1 with the "Basketball Wives: All-Star Moments" special! Join OG hosts Shaunie Henderson and Evelyn Lozada as they take a trip down memory lane, highlighting the most fun, dramatic, laugh-out-loud, and unforgettable moments throughout the series. Together, they'll guide viewers through the series' most talked-about and fan-favorite moments of seasons past while also giving their own personal reflections, insights, and even some new, never-before-heard tea!"We're excited to renew Basketball Wives for its 11th season with an all-star cast while expanding the franchise with the new dynamic ladies of Basketball Wives: Orlando for its debut season," said Tiffany Lea Williams, Executive Vice President of BET Unscripted Programming, BET Media Group. "We are thrilled to partner with Truly Original, Shed Media and This Way Out Media on what will for sure be an unforgettable season and showcase diverse women as they evolve and traverse through their personal and professional journeys. We can't wait to share these special moments with our loyal Basketball Wives fans and new viewers.""This show was created to establish a platform for self-expression and freedom across every choice that life presents," said Executive Producer Shaunie Henderson. "Life is a constant state of change and evolution, and I am excited for viewers to reconnect with the cast members as they continue to journey and evolve through life.""Basketball Wives" is produced by Truly Original and Shed Media. Shaunie Henderson also serves as an executive producer. From Truly Original, the executive producers are Steven Weinstock, Glenda Hersh, Lauren Eskelin, Julie "Bob" Lombardi, Ronica Wydner, Jamail Shelton, and Katie Sole. For VH1, Tiffany Lea Williams, Angela Aguilera, and Mimi Blanchard serve as executive producers."Basketball Wives: Orlando" is produced by This Way Out Media and Shed Media. Shaunie Henderson also serves as an executive producer. From This Way Out Media, the Executive Producers are Mark Seliga, Sean Rankine, Yessica Garcia, and Melanie Collier Lodge. For VH1, Tiffany Lea Williams, Angela Aguilera, and Mimi Blanchard serve as Executive Producers.Join the conversation using #BasketballWives and #BasketballWivesOrlando. Follow the official "Basketball Wives" accounts on Instagram, Twitter, Facebook, TikTok, and YouTube. Catch up on the previous seasons of VH1's "Basketball Wives" on Paramount+, Pluto TV, the official series page, and the VH1 App. About BET Media GroupThe BET Media Group, a unit of Paramount (NASDAQ: PARAA; PARA; PARAP), is the world's largest media company dedicated to entertaining, engaging, and empowering the Black community and championing Black culture. Connecting Black audiences through a portfolio of brands including BET, BET+, BET Gospel, BET HER, BET International, BET Jams, BET Soul, BET Studios, and VH1, the BET Media Group is a thriving media ecosystem of leading interconnected platforms across cable TV, streaming, digital, studios, live events and international. For more information about BET, visit www.bet.com and follow @BET on social platforms. For more BET news announcements, follow us on social @BET_PR. About Truly OriginalTruly Original creates a broad range of nonfiction programming for television and streaming platforms. Run by Emmy(R) Award-winning producers Glenda Hersh and Steven Weinstock, who serve as Truly Original's co-presidents and CEOs, the company is a subsidiary of Banijay. In addition to Basketball Wives, Truly Original's robust roster includes Ink Master, The Real Housewives of Atlanta, The Real Housewives of Potomac, The Real Housewives of Dubai, Family Karma, Would I Lie to You?, Kandi & The Gang, The Real Friends of WeHo, Swamp People, Summer House, Winter House and The Last Cowboy with executive producer Taylor Sheridan. For more information, visit trulyoriginal.com.About This Way Out MediaThis Way Out Media is a production company with offices in Los Angeles, CA and Grand Cayman, Cayman Islands. This Way Out Media specializes in broadcast and cable television, digital and streaming content and media consulting. We pride ourselves on creative content that captivates audiences and cultivates conversations. This Way Out produces diverse content that ranges from hard hitting topics, pop culture icons and exploration, and incredible cast ensembles in unique locations or professions that culminate in a unique approach to entertaining the audiences of today and tomorrow. e24fc04721

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