Download Amber Alert

o AMBER Alert broadcasts have a unique audible signal and vibration. It is intended to indicate the urgency of the message and make the alert accessible to people with hearing or vision-related disabilities. The message will contain a limited number of characters and provide basic information.

o Once law enforcement has been notified about an abducted child, they will decide whether or not to issue an AMBER Alert based on their AMBER Alert program's criteria. They will provide the geographic area where the alert should be issued as well as any available information about the child, abductor, or suspected vehicle used in the abduction.

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o Once issued, the alerts are distributed by broadcasters and transportation agencies. They are also sent to NCMEC which redistribute the alerts to a network of secondary distributors that includes internet service providers, digital billboards, truckers, and others.

o The Wireless Emergency Alert program is operated by the Federal Emergency Management Agency. It distributes notifications from authorized federal, state, local, and tribal government agencies that alert customers with capable devices of imminent threats to safety or an emergency situation. The messages are intended as a supplement to the existing Emergency Alert System, which broadcasts alerts over radio and television.

o In addition to AMBER Alerts, the program includes National Weather Service, Presidential, and imminent threat alerts. If you own a capable mobile device, you will automatically receive these alerts when you are in the geographic area where an alert has been issued.

o Because the alerts are sent on a special wireless carrier channel called Cell Broadcast they are not affected by congestion on the voice or SMS text channels. The alerts are transmitted simultaneously to all mobile devices within range of the cellular carrier towers in the affected area. The system does not need to know your mobile number and it does not track your whereabouts; it simply broadcasts the alert, and any mobile devices that can "hear" the alert will display it to the user.

o To determine if your mobile device is capable of receiving the alerts, visit www.ctia.org/wea and look for a link for your wireless service provider where you will find a list of mobile devices that will receive the alerts on their network. Also, be sure to ask for a capable device the next time you acquire a new mobile device.

o If a wireless device is set to vibrate only, users will not hear the audible signal from a Wireless Emergency Alert message. For additional information about adjusting the volume of a specific device or opting out of receiving the alerts, wireless customers should contact their individual wireless service providers.

o If you are notified through a Wireless Emergency Alert message that there is an AMBER Alert in your area, you can consult local media or visit www.missingkids.org/AMBER or www.amberalert.gov for more detail about the AMBER Alert.

An Amber Alert (alternatively styled AMBER alert) or a child abduction emergency alert (SAME code: CAE) is a message distributed by a child abduction alert system to ask the public for help in finding abducted children.[1][2] The system originated in the United States.[1]

AMBER is a backronym standing for America's Missing: Broadcast Emergency Response.[3] It was created in reference to Amber Rene Hagerman, who was abducted and later found murdered in 1996. Alternative regional alert names were once used; in Georgia, "Levi's Call"[4] (in memory of Levi Frady); in Hawaii, "Maile Amber Alert"[5] (in memory of Maile Gilbert); in Arkansas, "Morgan Nick Amber Alert"[6] (in memory of Morgan Nick); and in Utah, "Rachael Alert" (in memory of Rachael Runyan), and "Monkey's Law" in Idaho, (in memory of Michael Joseph Vaughan.)

In the United States, the alerts are distributed via commercial and public radio stations, Internet radio, satellite radio, television stations, text messages, and cable TV by the Emergency Alert System and NOAA Weather Radio[7][8] (where they are termed "Amber Alerts"). The alerts are also issued via e-mail, electronic traffic-condition signs, commercial electronic billboards,[9][10] or through wireless device SMS text messages.

AMBER Alert has also teamed up with Google,[11][12] and Facebook[13] to relay information regarding an AMBER Alert to an ever-growing demographic: AMBER Alerts are automatically displayed if citizens search or use map features on Google, Yahoo, Bing, and other search engines. With Google public alert (also called Google AMBER Alert in some countries), citizens see an AMBER Alert if they search for related information in a particular location where a minor has recently been abducted and an alert was issued. This is a component of the AMBER Alert system that is already active in the US (there are also developments in Europe). Those interested in subscribing to receive AMBER Alerts in their area via SMS messages can visit Wireless Amber Alerts, which are offered by law as free messages.[14] In some states, the display scrollboards in front of lottery terminals are also used.

The alerts are broadcast using the Emergency Alert System, which had previously been used primarily for weather bulletins, civil emergencies, or national emergencies.[15] In Canada, alerts are broadcast via Alert Ready, a Canadian emergency warning system. Alerts usually contain a description of the child and of the likely abductor.[16] To avoid both false alarms and having alerts ignored as a "wolf cry", the criteria for issuing an alert are rather strict. Each state's or province's AMBER alert plan sets its own criteria for activation,[17] meaning that there are differences between alerting agencies as to which incidents are considered to justify the use of the system. However, the U.S. Department of Justice issues the following "guidance", which most states are said to "adhere closely to" (in the U.S.):[18]

For incidents which do not meet AMBER Alert criteria, the United States Department of Justice developed the Child Abduction Response Teams (CART) program to assist local agencies. This program can be used in all missing children's cases with or without an AMBER alert. CART can also be used to help recover runaway children who are under the age of 18 and in danger. As of 2010[update], 225 response teams have been trained in 43 states, as well as Washington, D.C., Puerto Rico, the Bahamas, and Canada.[20]

Diana Simone, a Texas resident who had been following the news, contacted the KDMX radio station and proposed broadcasts to engage passers-by in helping locate missing children.[31] Her idea was picked up and for the next two years, alerts were made manually to participating radio stations. In 1998, the Child Alert Foundation created the first fully automated Alert Notification System (ANS) to notify surrounding communities when a child was reported missing or abducted. Alerts were sent to radio stations as originally requested but included television stations, surrounding law enforcement agencies, newspapers and local support organizations. These alerts were sent all at once via pagers, faxes, emails, and cell phones with the information immediately posted on the Internet for the general public to view.[32]

In October 2000, the United States House of Representatives adopted H.Res. 605 which encouraged communities nationwide to implement the AMBER Plan. In October 2001, the National Center for Missing and Exploited Children that had declined to be a part of the Amber Alert in February 1996, launched a campaign to have AMBER Alert systems established nationwide. In February 2002, the Federal Communications Commission officially endorsed the system. In 2002, several children were abducted in cases that drew national attention. One such case, the kidnapping and murder of Samantha Runnion, prompted California to establish an AMBER Alert system on July 24, 2002.[15] According to Senator Dianne Feinstein, in its first month California issued 13 AMBER alerts; 12 of the children were recovered safely and the remaining alert was found to be a misunderstanding.[34]

The alerts were offered digitally beginning in November 2002, when America Online began a service allowing people to sign up to receive notification via computer, pager, or cell phone. Users of the service enter their ZIP Code, thus allowing the alerts to be targeted to specific geographic regions.[39]

In 2023, California enacted a law to create the "Ebony Alert" system to focus particularly on missing Black children and young women. Supporters of the law say that this will dedicate resources to missing Black youths that may not be given sufficient attention through AMBER alerts.[42]

Amber Alerts may also be distributed via the Alert Ready emergency alert system, which disrupts programming on all radio, television stations, and television providers in the relevant region to display and play audio of Amber Alert information. In 2018, Alert Ready introduced alerts on supported mobile devices. When an alert is broadcast, a distinct sound is played and a link to find more information is displayed onscreen. Currently, there is no way to deactivate Amber Alerts on mobile devices in Canada, even if the device is in silent and/or Do Not Disturb modes, which has provoked controversy.[45][46] These series of multiple blaring alarms going off in the middle of the night have caused residents to complain, often by calling 911.[47] However, there are concerns that hearing repeated alarms may cause Canadians to ignore the alarm when the system is used to warn of life-threatening emergencies.

Translink, the corporation responsible for the regional transportation network of Metro Vancouver in British Columbia, Canada, displays Amber alerts on all their buses' digital signs reading "AMBER ALERT | Listen to radio | Bus #". Details of the Amber alert information are also available on screens at transit stations.

The program was introduced in Quebec on May 26, 2003. The name AMBER alert was then adapted in French to Alerte Mdiatique But Enfant Recherch, which directly translates as "Media Alert for Child Recovery". In order to launch an AMBER alert, police authorities need to meet 4 criteria simultaneously and with no exceptions: e24fc04721