Eric Cook shows in this complimentarywebinar the 5 main things you can be doing to connect withyour mobile audience and effectively integrate mobile into your overallmarketing strategy. Eric is a leading expert within the digitalmarketing industry and even wrote the Mobile Marketing chapter in WSI'sbook - Digital Minds: 12 Things Every Business Needs to Know AboutDigital Marketing.
This webinar gives you the opportunityto take away some great mobile tactics and also have your questionsanswered by a leading expert in the field.
Here is a snapshot of some of what Eric covers:
- How to effectively leverage mobile in your social strategies
- Why text messaging is an effective customer communication tool
- How to bridge your offline with online activities using QR codes
- How to use location features to send timely marketing messages to your customers
- Why having a responsive website design is not something you can put off any longer
This book synthesizes lessons learned from thousands of engagements helping clients balance risk and growth in an increasingly uncertain business environment that presents great opportunities and threats every day. The authors address a range of topics that includes setting strategy in a digital world, pre-empting activist shareholders, acquiring and divesting for value, liberating excess cash, and getting the most out of your advisors.
The pressure to retain and hire quality talent with strong digital skills in particular has intensified with the COVID-19 pandemic, as the business digitalization need was accelerated by five to 10 years. Suddenly, harnessing the Internet of Things (IoT) and investing in robotic process automation (RPA) and machine learning are urgent priorities, not long-range plans. This acceleration has created employee skills gaps where organizations that might have been one or two years behind in digital skills transformation have suddenly found themselves to be a decade or more behind. This puts them at high risk of being unable to tap into the new digital economy, which is an opportunity cost few can afford.
To remain competitive and sustainable in the digital economy, businesses must have enough people with the right skills at the right time to help them accelerate their digital transformation. Every business and digital transformation is also a people transformation, but the key point is that the people transformation needs to happen first.
In a year that started with a global health crisis triggering economic and geopolitical disruption, agility became a defining hallmark for success, according to the study. Workday surveyed more than 1,000 C-suite executives and business leaders to identify key challenges and opportunities across the offices of the CEO, chief financial officer (CFO), chief human resources officer (CHRO), and chief information officer (CIO) in adopting digital best practices for greater organizational agility. The survey results indicate that business leaders plan to accelerate digital initiatives, with one-third noting that the single change that would improve organizational resilience with future crises is accelerated rates of digital growth.
Methodology
The data in this report comes from a global survey commissioned by Workday and conducted by Longitude, a Financial Times company, in June and July 2020. The survey of 1,024 business leaders and senior executives (C-suite or their direct reports) investigated how businesses approach digital transformation strategy and execution, the capabilities they need to embrace an agile approach to transformation, and the impact of the COVID-19 pandemic on business performance and forward planning.
As the pace of change driven by technology continues to accelerate, wealth managers need to find ways to digitize their businesses. Firms looking to provide better client service are increasingly turning to new technology to foster better engagement and deepen relationships. In this Q&A, Refinitiv Global Head for Wealth Joseph Mrak looks ahead to 2020 and talks about how wealth managers are embracing technology to make smarter decisions, better engage clients and create cultures around using digital tools.
One critical decision wealth managers must make is to either buy or build new technology and how this buy versus build decision affects the structure and strategic direction of organizations. Buying technology can be a quick path to implementation and often comes with support to tailor that technology to an organization. The downside is that the technology may not seamlessly integrate into current processes and structures. Building technology solutions may take longer, but can offer the advantage of meeting specific business needs. Companies must weigh the pros and cons of buy versus build, and no matter the strategy, must break down barriers to innovation and embrace new technology.
Creating a culture that embraces digital technology must go beyond appointing a head of customer journeys or a chief digital officer. Wealth managers need to train advisers on the advantages of new technology and how to best leverage it for the different needs and life stages of their customers. Many, in fact, will likely need to modernize their entire infrastructures instead of just making incremental changes to fully integrate digital technology into how they do business.
Imagine if there were no laws and people could do anything they wanted. It's safe to say the world would be a pretty chaotic place! Every society needs some form of regulation to ensure peace in our daily lives and in the broader areas of business, family disputes, traffic violations, and the protection of children. Laws are essential to preserving our way of life and must be established and upheld in everyone's best interest. In Law and Order: Introduction to Legal Studies, you'll delve deeper into the importance of laws and consider how their application affects us as individuals and communities. Through understanding the court system and how laws are actually enacted, you will learn to appreciate the larger legal process and how it safeguards us all. Note: This course has 8 units and is recommended to be taught over a single semester.
Did you know that the world's population could be as high as 11 billion people by the year 2050? And certainly, as our population is growing, so too are our food needs. Even today, millions of people around the world experience hunger. How can we balance growing populations and keeping everyone fed? This is where the importance of agriculture, food, and natural resources comes in! Through the study of Principles of Agriculture: Food and Natural Resources, you will gain a stronger sense of how food ends up on the plate and how we can maximize the foods and natural resources the earth provides. You'll learn more about agriculture's history, animal husbandry, plant science, and natural resources, and you'll be better prepared for your part in sustaining the world. Note: This course has 10 units and is recommended to be taught over 2 semesters, but can be accelerated to be completed within a single semester if desired.
It may seem like we live in a sometimes scary and ever-changing world. Everywhere we "look" from the homeless living on the streets, to world-wide health epidemics, to the often negative effects of our global world problems seem to appear at every corner. In Social Problems II: Crisis, Conflict, and Challenges, you'll explore more of the challenges we face and learn what we can do to reduce the effects of these conflicts and problems. From drug abuse to terrorists to the changing nature of communities in our digital world, we can better face and solve these problems when we have a deeper understanding of their causes and influences on our lives. Note: This course has 8 units and is recommended to be taught over a single semester.
From social media to online shopping and countless news sites, we live in a society that is becoming increasingly tailored towards the needs of the individual. Finding a space where members can take time to look at their retirement savings in that digital environment can feel impossible, but there are a few tricks you can use to break through that barrier.
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