We are seeking a results-driven Digital Marketing Consultant to develop, implement, and optimize digital marketing strategies that increase brand awareness, generate leads, and improve customer engagement. The ideal candidate combines strategic thinking with hands-on execution across multiple digital channels including SEO, paid advertising, email marketing, content marketing, and analytics.
Develop and execute comprehensive digital marketing strategies aligned with business goals
Manage and optimize paid advertising campaigns across platforms such as Google Ads, Meta Ads, LinkedIn, and other relevant channels
Conduct SEO audits and implement on-page and off-page optimization strategies
Create and manage content marketing initiatives including blogs, newsletters, landing pages, and social media content
Analyze campaign performance using analytics tools and provide actionable insights
Monitor KPIs such as traffic, conversion rates, ROI, CAC, and engagement metrics
Perform market research and competitor analysis to identify growth opportunities
Collaborate with internal teams, designers, developers, and stakeholders to ensure campaign alignment
Recommend marketing automation workflows and CRM integrations
Prepare monthly performance reports and present findings to clients or leadership teams
Stay updated on digital marketing trends, algorithm updates, and emerging technologies
Bachelor’s degree in Marketing, Business, Communications, or related field
3+ years of experience in digital marketing, consulting, or performance marketing roles
Strong knowledge of SEO, SEM, PPC, email marketing, and social media marketing
Experience with analytics and marketing tools such as Google Analytics, Google Ads, Meta Business Suite, HubSpot, SEMrush, Ahrefs, or similar platforms
Excellent analytical, communication, and project management skills
Ability to manage multiple campaigns and deadlines simultaneously
Strong problem-solving mindset with attention to detail
Google Ads, Google Analytics, HubSpot, or Meta certifications
Experience with marketing automation and CRM platforms
Understanding of conversion rate optimization (CRO) principles
Basic knowledge of HTML, CMS platforms, or web development concepts
Experience working with B2B, B2C, or e-commerce brands
Digital Strategy
SEO & SEM
PPC Campaign Management
Content Marketing
Social Media Marketing
Marketing Analytics
Lead Generation
Email Marketing
Conversion Optimization
Client Relationship Management
Lead generation growth
Website traffic and engagement
Campaign ROI and ROAS
Conversion rate improvements
Customer acquisition cost reduction
Search engine ranking improvements