Design Management
and Entrepreneurship
The convergence of design and business
฿30,000
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About this course
We crafted this course for designers and entrepreneurs who aim to develop effective design operations or design businesses in the future. We discuss the convergence of design and business and the emerging trends of design entrepreneurship and design technologies. We promote diverse perspectives and insights beyond the immediate contexts, and develop forward-thinking concepts, methods, and tools to support professional growth in the coming years.
Suitable for...
Designers who anticipate broader and higher responsibilities of managing design project, quality, team, and budget.
Client Managers or Project Managers who lead projects that have design elements and want to improve their operation capabilities.
Chiefs of Design or Design Entrepreneurs who aim to manage their business with better effectiveness.
Corporate Managers who work with designers and prepare more efficient design operations.
Course Plan
Manage design operation
We explore sustainable design operations, balancing scope, quality, time, cost, structure, and competence in the business.
class 01 Introduction
class 02 Understand design project and design workflow
class 03 Lead a design project
class 04 Manage design budget
class 05 Develop design team and competence
class 06 Manage design operation and business
Manage design entrepreneurship and design business
We introduce various concepts for starting design entrepreneurship and design businesses and discuss opportunity plans for extending and developing the growing business.
class 07a Guest talk – design entrepreneurship in Thailand
class 08 Build a design entrepreneurship
class 09 Prepare a design business start-up
class 10 Develop an entrepreneurial business
Manage design business
We examine the business aspects of manging a design business, and discuss actionable approaches to integrate design management functions into business. We also discuss new roles for preparing upcoming design technologies.
class 07b Guest talk - manage a design business
class 11 Manage business aspects of a design operation
class 12 Integrate design management functions into business
class 13 Prepare new roles on emerging design technologies
Business in design, design in business
We stretch further and understand the design responsibility in the business. Then through a workshop, we find best practices to apply concepts of managing design in various business scenarios.
class 14 Understand design responsibility
class 15 Business in design, Design in business workshop
class 16a Open-book examination on scenarios
class 16b Class summary and review
Instructors
Instructors
Ernest To
Strategic Consultant Business
Creative, Hong Kong
Natchanit Sirisantana
Co-founder & CEO, The Aglio Store
& The Cream Factory, Bangkok
Busayawan Lam, Ph.D.
Senior Lecturer Brunel University
London
Course duration: 16 Classes (48 hours)
Language of instruction: English
Location: Department of Industrial Design, Faculty of Architecture, Chulalongkorn University
Date: Mostly Saturday 10.00 - 13.00, from 10 August to 30 November 2024
Live classes, in-person learning. no replays available
Small Class Learning
Maximum 25 participants: More engaging learning experience, and personalized learning outcomes that support individual ambitions.
Pathway to Degree
Credit bank
Participants who have attended at least 80% of the classes and passed an examination will earn 3 academic credits in Chula’s Credit Bank, transferable towards the M.I.D. program and receive a Certificate of Achievement.
Certificate
Participants who have attended at least 80% of the classes will receive a Certificate of Attendance.
Pricing
฿30,000 VAT included (from ฿35,000)
For any inquiries, please contact
Tel. 085-234-3980 Ms.Patcharee
Tel. 062-718-6925 Ms.Chayaporn
Line OA: @706zwctc
Email: cugs.academy@gmail.com
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