With head, with heart, with hands - Bill Strawbridge at 90 - May 2025
With head, with heart, with hands - Bill Strawbridge at 90 - May 2025
That Bill Strawbridge enjoyed a long life working with his hands should come as no surprise. He is a descendant of stonemasons, who emigrated from England in 1842 and settled in Prince Edward County. That’s where Gideon Henry Strawbridge was born on March 18, 1877, the son of John Henry and Sarah Susann (Tugwell) Strawbridge.
In 1903, Gideon married Susanna (Susie) E. J. McVeen of Amherst Island. By 1905 they were renting the house at 148 Norman St. in Stratford. A trim carpenter by trade, Gideon had come to Stratford to build storefronts. When his employer went bankrupt, he elected to stay in the city on the Avon River.
He and Susie had two sons: Bruce McVeen, born in 1905; and Clifford Macklin, born in 1907. Susie was 31 when she died in 1910. In 1923, Gideon married Ann Ashmole Jackson (1863-1935). Clifford married Kathleen Holmes (1908-2005), and they had four children. The first of those was Clifford William (Bill), born May 9, 1935. Kathleen would routinely tell the story of that birth, of how she went into Stratford General Hospital on May 7, but Bill wasn’t born until May 9. As she lay in labour there were public tours underway in the hospital, located at 70 John St. South. In 2023, hospital officials demolished that building, the city’s first general hospital.
In addition to his carpentry skills, Gideon had a mechanic’s licence, and he worked at the Stratford Bridge and Iron Works at 91-97 Erie St. “Mechanic skills back then were self-taught,” says his grandson Bill, “but when you had been doing it for so long, you were grandfathered in.”
Gideon also plied his trade on the construction of St. James Anglican Church (1868 and 1870) and the impressive house built in 1907 by industrialist George McLagan at 210 Water St. Gideon eventually bought the Norman Street property, where he kept horses in the backyard. He also had a mail route for a brief period. The backyard came to accommodate the original Strawbridge machine shop. Gideon and a cousin were the proprietors and, in time, Gideon’s son Clifford their youthful employee. They worked out of two buildings. “The big shop, at the end of the driveway,” says Clifford’s son Bill, “was rolled up Norman Street on rollers. It was a big barn that my grandfather salvaged from Avondale Avenue, between Huron Street and Norman Street. That was all farmland back then. The second building was a three-car garage, and my grandfather moved it to Norman Street as well.”
Bruce Strawbridge (second from left) and his father Gideon (second from right) pose with three other employees in the Strawbridge Machine and General Repair Shop
There were Strawbridges living at 148 Norman until Bill’s mother, Kathleen, sold the house in 1978. While cleaning out the second storey of the shop, family members found glass plates that had been stored in the rafters when the Maitland photography business had operated at that address.
As technology began to outstrip Gideon’s knowledge, Clifford took control of the machine shop. His changes and additions included the first portable welder in the city.
On Oct. 10, 1959, Bill Strawbridge married 21-year-old Joyce Doreen Boulter, a native of Magog, Que., whose family had moved to Galt (now part of Cambridge) when she was a youngster. In Ontario, she trained as a nurse and after three years at Hamilton General Hospital, she moved to Stratford General, where she nursed for another six years.
On Oct. 23, 1959, the family was jolted when Clifford died of a massive heart attack. He was 52. At age 24, and married for less than two weeks, Bill Strawbridge knew that was the end of the family’s formal machine shop business. By then he was a Class A mechanic, a designation earned in the previous year at the Provincial Institute of Trades (now George Brown College) in Toronto. “The training there was mostly in-house; there wasn’t a lot of formality to it,” he says. He concedes that most of his skills were self-taught, using an assortment of tools inherited from his father.
After his college training, Bill took a job at the Ontario Department of Highways depot in Stratford. Though hired as a mechanic, he found many opportunities to showcase his abilities at assessing and solving problems in other areas. “I was often pinch-hitting in the machine shop,” he says. “I’d been running a lathe since I was 12 years old, so if there were small jobs that I felt comfortable doing, I’d do them. Suddenly, my star was shining a little brighter.” He also became a welder.
On Jan. 27, 1962, the day his daughter Elaine was born, Bill reported for his first day with Federal-Mogul-Bower (Canada) Ltd., newly established in Stratford at 341 Erie St. It was a company that manufactured rubber, plastic and metal products for industrial use.
All the while, he came to know Frank Humphrey, who was running a small engine sales and service shop at 385 Huron St. (south side), beside Eldon Ingram’s service station at 383 Huron St. “Frank would bring his machine work to my father’s shop on Norman Street,” says Bill. “He and I got talking, and we thought we should go into business together.” So they started to acquire property fronting on the north side of Huron Street. “We ended up with 240 feet and our total investment for that land was $7,000,” says Bill. Comprising three lots, those 240 feet ran east from Forman Avenue and were eventually unified as 400 Huron St., the address for Humphrey-Strawbridge Co. Ltd.
Their business officially opened on June 1, 1965, with small engine sales and service in the front of the building, and the machine shop in the rear. Initially, Frank Humphrey and Bill Strawbridge were the company’s only employees. But that soon changed. Donnie Krantz, a machinist and welder, became their first of several apprentices. Bill’s younger brother, John, moved from Federal-Mogul Bower and finished his apprenticeship with Humphrey-Strawbridge. When she was 12, Bill’s younger daughter, Elaine, worked in the machine shop, where she operated a lathe and made small pins.
The company’s customer base grew to include the four Standard Products (Canada) Ltd. plants (formerly Federal-Mogul Bower), in the area, Blackstone Industrial Products, Schwitzer Division Wallace-Murray Canada, Fram Canada and Hendrickson Manufacturing.
“I went there (to 400 Huron St.), really, with nothing except an interest in three buildings,” says Bill. “But we were only there for about three years before the tail was wagging the dog. More money could be generated by the machine shop, and the small engine (division) became less and less of an entity. The money was made in the back shop, if you had the skills to do it, if you had the skills to put all the pieces together. One (division) was strictly retail and rentals and the other was all manufacturing, basically. That (situation) required a lot more up-front money to keep it going. Milling machines and lathes are expensive.”
The Humphrey-Strawbridge partnership spanned 15 years, until Frank (13 years Bill’s senior) retired in 1980. He sold his interest in the company to Bill’s wife, Joyce. With a sense of pride, Bill says of Frank: “We never argued. He said to me one day, ‘Come on over to the house; I have something for you.’ I walked in and he said, ‘That’s yours – for our association.’” It was a reproduction of Frederic Remington’s sculpture Trooper of the Plains. The accompanying description read “To C. W. Strawbridge from F. L. W. Humphrey to recognize and to honour our splendid relationship.” Those words remain on display, close to the Trooper, in Bill’s family room on Murray Hill Road. Nearby is another of Bill’s treasured keepsakes, one of the many violins built by Frank in the workshop that was part of the Humphrey home on Hibernia Street. The instrument he gifted to Bill in 2003 is No. 32. Frank Humphrey was 97 when he died in May 2019.
In the mid-1980s the Strawbridge family established H & S Equipment Rentals as part of the small engine business. Bill’s son James worked in that side of the operation while still in secondary school. He began his apprenticeship as a Class A auto mechanic at the Burchill Ford Mercury car dealership across the road at 377 Huron St. He finished it at Humphrey-Strawbridge. In 1985-1987, his sister Elaine co-managed the machine shop with their dad. In those years, the shop had 13 employees, of whom most had apprenticed under Bill Strawbridge to become certified machinists and tool and die makers.
In 1989, when the family sold H & S Equipment Rentals to Jim Woodend, James moved to the machine shop. In 1995 he bought Strawbridge Machine and Tool (new name of the machine shop) and relocated the business at 521 Erie Street, the building formerly occupied by Mirror Press Ltd. Today, Strawbridge Machine and Tool ranks second only to Schaeffler Canada in the training of apprentices in Stratford.
Bill Strawbridge working on a customer’s fibre optic cable winder in July 2000
Bill Strawbridge and the companies with which he became best known deserve their well-earned place in the industrial history of Stratford. But he will be the first to tell you he could not have done it without a lot of help from family, friends, colleagues and customers. At the top of that list is his wife Joyce, who was 85 when she died on Jan. 1, 2023. “I said to Joyce, ‘I think the most important thing we need to do is raise our kids.’” Bill recalls. “So, I think you need to give up your career at the hospital. And she went along with it.” The kids eventually numbered five, the businesses almost as many.
In their first 25 years of kids and commitments, Joyce also became an organic gardener and avid seamstress. She volunteered with the cancer society and sang in the church choir. She enjoyed woodworking, earned her designation as a nutritional consultant and subsequently became a reflexologist. In 1980 she joined the family business to do the books and help keep everyone on track. In later years, she took up oil painting and water colours, and could be found knitting or crocheting or doing cross stitch.
Like Bill, she earned a pilot’s licence, and became an avid biker. They and their Honda Goldwing chalked up 300,000 kilometres travelling the highways and byways of North America, from Alaska to Newfoundland (twice to The Rock). For three decades they wintered in Casa Grande, Ariz., where Bill was unable to resist the offer of a mechanic’s role at a nearby air strip for three of those winters. “I’ve always liked to use my hands,” he says. “I’ve been involved in a lot of things. I’ve built a lot of things. I’ve rebuilt three airplanes, and that was satisfying to me.”
He says he’s always enjoyed “trying to solve people’s problems, and if you are building a tool, try to make damn sure it works well.” It’s that kind of dedication that made Bill Strawbridge a magnet for problems. Beginning in the summer of 1982 and for three successive seasons, the Stratford Festival staged The Mikado in its Avon Theatre. The production included a large fan which was operated by a mechanical gearbox. Not long before the musical’s 1982 opening, Neil Cheney, of the Festival’s scene shop, took a sizeable problem to Bill Strawbridge. The fan was not operating properly, he said, and asked Bill if he could “fix it.” After careful study, the response was, “I’d sooner start over.” That may not have been music to the Festival’s ears, but a bind is a bind. Bill remembers Cheney saying something like, “We’re in a bit of a rush.” The Strawbridge hands did the rebuild successfully and in short order.“That was the start of our association with the Festival,” says Bill. “We did a lot of work over the years for the Festival – mechanical stuff. We would make mechanical things, things they couldn’t make (in their shops).”
Another of the memorable theatre jobs, Bill recalls, involved a magic show. “They came to us and said, ‘For this magic trick, we’re going to levitate someone in a chair. We’ve done this, and this, and this. And we want you to do this.’ The way it worked, the magician put his hand on the chair and triggered a switch and the chair was raised electrically on a large screw that was hidden.”
Then there was the swimming pool job at Spruce Lodge, the long-term care facility at 643 West Gore St. The need on that occasion was a stainless steel lift to lower and raise a therapeutic chair in and out of the lodge’s shallow pool. It was a device to accommodate residents and guests who were unable to safely use the steps into the water. Angus McDermid and his Marshall Industrial Supply business furnished the water-driven cylinder and assorted hardware for the job, and Humphrey-Strawbridge donated its installation, mechanical and operation expertise. As Bill recalls that job was far more complicated than anticipated, but it resulted in a welcomed addition to the lodge’s amenities.
Farther afield, it was through multiple contacts that the H-S team found itself resolving an issue in Port Dover. A St. Marys contractor doing work on the lift bridge over the Lynn River required certified drawings and millwork for the cross arms because of Ontario highway standards. Humphrey-Strawbridge met the challenge.
Closer to home, in retirement Bill found himself drawn to the Stratford Perth Museum. Soon after the museum relocated to its current site, on Highway 8 west of Stratford, he was recruited by a former schoolmate, John Douglas, to help move artifacts from the site of the former railway shops, where they had been stored for years in a city-owned outbuilding. Among the artifacts were stand-alone sections of railings that Bill was told were likely destined for disposal. “They were made of one-by-six (one-inch by six- inch) pine, or something like that,” he remembers. “And had big bases, so they could stand.” Sensing a creative possibility, Bill said, “If I can have them, I’ll build you some Muskoka chairs, which I did. Then they (museum staff) thought they needed some picnic tables, so I said, ‘I can build you tables.’ At the time, John Douglas and Allan Reath were buying wood for the museum from the Hoffmeyer mill in Sebringville. They bought what they thought would be enough for six tables. I said, ‘Yes, I’m sure there is (enough).’ So, I started to build tables – 12 of them.” From chairs and tables, Bill moved onto assorted other jobs, including a rebuild of the museum’s front porch and steps. Officially retired as of 1995, he has remained a highly valued volunteer at the museum.
At four-score and 10, he reflects easily and in detail upon a life lived in no small part trying to solve people’s problems. Some of those details, like osteoarthritis and compressed discs, are impossible to ignore. “One day I was doing 65 miles an hour and I hit a bump on the road,” he says. “The motorcycle, a Norton, went one way and I went the other. I was on the road going to Mitchell and it was near the Circle B Ranch (a popular dance hall on the second floor of a barn at what is now 5206 Line 34) on the north side of Highway 8. I was working as an apprentice with the Ontario Department of Highways (DHO) at the time, and I was going to Mitchell to pick up my buddy’s motorcycle and bring it back to Stratford and do some work on it. I went tumbling down the road.
I have a scar but there was no head trauma, but also no helmet in those days.” He was able to physically straighten the handlebars, tuck the damaged headlamp and switches in his leather jacket and complete the ride to Mitchell and back to Stratford as planned. “The next morning, I don’t know what I expected, but it didn’t matter which way I moved; it was the wrong way.”
There was another injury of note, while he was with the highways department. He slipped on the saddle tank of a truck and in the fall injured the lower end of his spine. “Those are the two injuries that I think are giving me aggravation now,” he says, with half a smile.
Few of his memories reflect some pain. Almost all of them warm his heart.
This story was researched and written early in May 2025 in response to a request from Elaine Strawbridge. She wanted it as her gift to her dad on his 90th birthday (May 9), which the family was planning to celebrate with a surprise party at the Stratford-Perth Museum.
During a sit-down interview on May 2 (with Elaine on hand to add some content and context), Bill shifted a bit in his chair and complained mildly about some discomfort in his back. But he showed no interest in cutting short the chat. A downturn in his health forced postponement of his planned birthday party. Rather, family joined him for a more subdued celebration. Elaine’s was among the several gifts he received and enjoyed.
By mid-May he was diagnosed with bone cancer and declared palliative. He died on May 24 in Stratford Perth Rotary Hospice. While there could be no surprise birthday party at the museum, at the same venue there was a well-attended visitation for family and friends, on June 2. His funeral service, at Avondale United Church, followed on June 3.