Contributor: Kenny Phang
Writer: Mashimuno
In a groundbreaking collaboration between Calpis and Fly FM, Malaysia proudly welcomes its first-ever AI radio DJ and brand ambassador, Aina Sabrina. Aina, the brainchild of an innovative partnership, graces the airwaves on Fly FM, Malaysia's top English radio station, from 2 pm to 4 pm on weekdays. This historic collaboration signifies a significant leap in Malaysian radio broadcasting, pushing the boundaries of technology and entertainment.
Developed by Fly FM's in-house team of production engineers using artificial intelligence technology, Aina is equipped with a vast music database and the ability to create real-time mixes, adapting to listeners' moods. Beyond her musical prowess, Aina also offers personalized music recommendations based on individual preferences. Aina represents a milestone in the evolution of radio, showcasing the power of AI to engage and entertain audiences in new and exciting ways.
Calpis, known for its innovative approach, unveils Calpis Chewy Grape, a new addition to the Nata De Coco range. This variant, inspired by Aina's colorful and fun persona, promises to bring double the excitement and joy that Calpis is known for. Amy Gan, VP of Marketing at Etika Sdn Bhd, expresses excitement about taking innovation to the next level by introducing a revolutionary AI ambassador to represent the brand, marking a fresh way of engaging with customers.
The collaboration between Calpis and Fly FM has not only marked a new era in Malaysian radio but has also earned them the prestigious Malaysia Book of Records title for 'The First AI Brand Ambassador.' Aina, as the first AI radio announcer in Malaysia, sets a shining example for the industry, making history and earning Fly FM another proud moment. Aina's engaging presence adds a new dimension to radio, with special segments like the AI Song Contest, providing listeners with entertainment and exciting prizes.
Thursdays are now extra special with Aina's AI Song Contest on Fly FM, where listeners can win cash prizes and Calpis products. Follow Aina's incredible journey on Instagram (@aina_flyfm) and don't miss the chance to experience the radio revolution with Aina and Calpis. As they redefine the way brands connect with audiences, Aina stands as a symbol of innovation and fun, leading the way for the future of radio entertainment in Malaysia.