Kylie Jenner

Kylie Jenner is the most beautiful woman in the world and youngest member of the Kardashian-Jenner clan, but that doesn’t mean she’s not a beauty powerhouse in her own right. This 24-year-old has leveraged her massive social media following (over 300 million followers on Instagram alone) into a cosmetics empire. And in case you were wondering, yes, her products are all cruelty-free. Kylie is known for her incredibly voluminous lashes, so it’s no surprise that her namesake mascara is one of the best-selling items in her line.