Hong Kong

Objective

To promote digital marketing education to educational institutions and spark students' interest in digital marketing.

Eligibility

• Individual Student: Primary Five students to University students

• Educational Institution: Primary Schools, Secondary Schools, Post-secondary Institutions and Degree-awarding Higher Education Institutions

Duration of Event

The Co-op Digital Marketing Learning Challenge 2020 - Hong Kong (The Challenge) lasts until April 2020. Registration of The Challenge would remain open until the last day of the event. 

Selected Digital Marketing Learning Platform

We have chosen Hubspot Academy as the learning platform for students to explore digital marketing learning for the Challenge. Students could enrol into the below selected free courses offered by Hubspot Academy to accomplish the Challenge.

Selected Courses for the Challenge

The three courses are offered by Hubspot Academy for free. Students would receive online certificates from Hubspot Academy upon course completion. 

Inbound

Inbound Marketing

Email Marketing

Awards

All awards would be presented in the form of online certificates to Individual Students and Educational Institutions. The award-winners would be announced and listed in our website within a week after the end of the Challenge. Awards will be granted to Individual Students and Educational Institutions that could meet the following criteria:

Individual Student

1. Gold Award - Granted to students who have completed all the three selected courses.

2. Silver Award - Granted to students who have completed both the "Inbound" and "Inbound Marketing" courses.

3. Bronze Award - Granted to students who have completed the "Inbound" course.

Educational Institution

1. Digital Marketing Education Leader Award  - Granted to schools promoting digital marketing education to one or more Form/ Faculty of students.

2. Digital Marketing Education Pioneer Award - Granted to schools promoting digital marketing education to one or more Class/ Programme of students.

Parental Consent

Before using the Hubspot Academy learning platform, students should read the platform's Privacy Policy carefully and obtain parental consent accordingly if necessary.

Application Fee

Verification Fee (For Individual Student Enrolment)

 Our service is to confirm students' completion of the courses through verification of their online certificates offered by Hubspot Academy. Awards would be granted to students who have completed the course(s).  

• Student - HKD100 per Student

Set-up Fee (For Educational Institution Enrolment)

Our service is to set up online classroom(s) for educational institutions to help them track their students' learning progress towards the completion of the selected free courses offered by Hubspot Academy. The online classrooms would be open for students' access during the Challenge period. Awards would be granted to educational institutions according to their scale of enrolment. Certificate of Participation would also be granted to students who have accessed to the selected courses during The Challenge period.

• Primary School - HKD2,000 per Class/ HKD5,000 per Form*

• Secondary School - HKD2,000 per Class / HKD5,000 per Form*

• Post-secondary Institutions - HKD2,000 per Programme / HKD5,000 per Faculty*

• Degree-awarding Higher Education Institutions - HKD2,000 per Programme / HKD5,000 per Faculty*

Please note that under the Educational Institution Enrolment, participating students would not be granted Awards for Individual Student as there is no verification process involved. Individual students who wish to join the challenge on their own behalf should separately apply under Individual Student Enrolment and pay the Verification Fee accordingly.

Settlement of Payment

Please click into the appropriate link below to settle the payment (Verification Fee/ Set-up Fee) .

Individual Student 

• Student (Verification Fee)

Educational Institution

• Primary School (Class | Form)

• Secondary School (Class | Form)

• Post-secondary Institutions (Programme | Faculty)

• Degree-awarding Higher Education Institutions (Programme | Faculty)