Where Have You Gone, Joe DiMaggio?

Bill Mefford, President, MPR Marketing

Bill Mefford has done award-winning PR and Marketing work for 25 family attractions on four continents. He cut his teeth in his career as head of public relations for the Kings Island Theme Park. Mr. Mefford has three decades of public relations and marketing experience, specializing in family entertainment venues and special events. His efforts have been recognized with 25 industry awards in public relations and marketing.

Since 1990, he has been president of his own public relations and; marketing company, MPR Marketing in Cincinnati, Ohio. In this capacity, Mr. Mefford has been a public relations and marketing consultant for mainly theme parks, waterparks, and family entertainment venues worldwide. He is a journalism graduate of the University of Arizona, and also the author of seven books --one non-fiction and six fiction (international suspense novels, the latest being “The Stalin Stain”). Mr. Mefford’s climb through the professional ranks include the following full-time positions: 

Public Relations Representative, University of Arizona, Tucson, Arizona 

Assistant Bureau Chief, United Press International, Tucson, Arizona

Manager of Marketing Communications, Blue Cross & Blue Shield, Cincinnati, OH.

Director of Public Relations, Stockton-West-Burkhart Advertising Agency, Cincinnati OH.

Director of Marketing Communications, Kings Island OH

Vice President of Marketing, Australia’s Wonderland, Sydney, Australia

Vice President of Marketing, Great American Broadcasting Co., Cincinnati, OH

Vice President of Public Relations, Universal Studios, Orlando, FL.

President, MPR Marketing, Cincinnati, OH. (1990-present)