Last Updated: [7-21-2025]
At Dream Lab Entertainment, we take your privacy seriously. This Privacy Policy explains how we collect, use, and protect your information.
What data we collect (and what we never collect).
How Google AdMob uses anonymized data for ads.
Your rights under GDPR, CCPA, and other privacy laws.
By using the App, you consent to this policy. If you disagree, please uninstall the App immediately.
The App does not require accounts, logins, or personal details. All data remains on your device unless you actively choose to share it.
Message Interactions:
Favorited Messages: Saved locally if you "add to favorites" a breakup, hope, or letting go message (never uploaded to servers) Reading Progress: The app tracks which quotes you've viewed to enhance your experience and show progress milestones Background Preferences: Your choice of background designs for quotes is saved locally .
No Custom Content: No Custom Content: The App does not support user-created messages.
Shared Content:
Copied/Shared Messages: Text you manually copy or share via messaging apps (we do not track recipients or content)
Quote Images: When sharing quotes, the app may generate images of quotes that you can share with others
B. Automatically Collected Data (Anonymous & Minimal)
Usage Metrics:
Engagement with features (e.g., taps on "Breakup," "Hope," or "Letting Go" categories)
Search queries within the app (stored locally only) .
Ad performance data (via Google AdMob, tied to device—not identity).
Device Information:
Android version (e.g., Android 13) to ensure compatibility.
Language settings (to display messages in your preferred language).
C. AdMob & Advertising Data
The App uses Google AdMob to display ads. AdMob may collect:
Advertising ID (AAID): A resettable identifier for personalized ads.
Coarse Location: Country-level data (e.g., "United Kingdom") for geo-relevant ads.
Ad Performance: Clicks, impressions, and interactions (to prevent ad spam).
Google AdMob may estimate your general area (country-level) based on IP address for ad relevance. This does not require GPS or device location access.
We do not collect:
Your real name, email, or phone number.
Precise GPS location.
Sensitive data (e.g., relationship status, photos, or personal messages).
3. How We Use Your Data
Core Functionality (Local Processing Only)
Message Features:
Displays preloaded categories (Breakup, Hope, Letting Go, Favorites) Saves favorited messages locally (never leaves your device)
Tracks reading progress to show milestones and enhance your experience Remembers background preferences for quote displays
Sharing and Copying:
Allows manual copying or sharing of messages via your device’s apps (no tracking of shared content).
Generates shareable images of quotes with customizable backgrounds Search Functionality: Processes search queries locally to help you find specific quotes or themes .
Advertising (Google AdMob)
Ads are non-intrusive and based on:
Device language (e.g., English ads for English users).
Generic interests (e.g., emotional support or relationship categories).
Opt-out Option:
Disable personalized ads via Android Settings → Google → Ads → "Opt out of Ads Personalization".
Analytics (Crash Reporting Only)
Crash Reports (via Firebase):
Anonymous data to fix bugs (e.g., app crashes when switching categories).
Feature Usage:
Aggregated stats (e.g., most-used categories: Breakup vs. Hope vs. Letting Go) to enhance user experience.
4. Data Sharing & Third Parties
A. Google AdMob
Purpose: Ad delivery and performance tracking.
Data Shared: AAID, device language, coarse location.
AdMob Policies: Google’s Privacy Policy.
For more information, see Google’s Advertising Privacy & Terms.
B. Firebase Analytics
Purpose: Improve app stability (anonymous crash logs).
Data Shared: Non-identifiable events.
Strict No-Sale Policy
We never sell, rent, or trade your data to third parties.
5. Data Retention & Deletion
Local Data (On Your Device Only)
Favorited Messages:
Stored locally until you:
▪ Manually remove them from favorites, or
▪ Uninstall the app (automatically deleted).
Reading Progress: Stored locally to track which quotes you've viewed and show milestones
Background Preferences: Stored locally to remember your background choices for quotes Deleted when you uninstall the app
AdMob Data (Google’s Policies Apply):
Google retains anonymized ad interaction data for 60 days (standard for AdMob).
No personal data is tied to these logs.
User Requests
To Remove Data:
Local App Data:
▪ Uninstall the app → All favorited messages, reading progress, and settings are wiped.
Ad Personalization:
▪ Reset your Advertising ID via: Android Settings → Google → Ads → "Reset advertising ID".
Support:
Contact gameslabentertainment@gmail.com for assistance with:
▪ Clearing residual files (if any).
▪ Reporting unintended data retention.
6. App Permissions Explained
The App requests the following permissions to ensure full functionality and a seamless user experience:
INTERNET: This permission is required to load advertisements through Google AdMob. Without internet access, the App cannot display ads or collect anonymized usage data to improve performance.
ACCESS_NETWORK_STATE: This allows the App to check your device’s network connectivity before attempting to load ads or sync analytics. It ensures ads only appear when you have an active connection, preventing unnecessary data usage or errors.
POST_NOTIFICATIONS: This permission is required to deliver optional quote notifications to your device. Users can choose to receive inspirational quotes every 2, 4, 8, 16, or 24 hours based on their preference, set within the app’s reminder settings. These notifications are optional, and you can disable them at any time through the app or your device’s notification settings (e.g., Android Settings > Apps > Breakup and Hope Love Messages > Notifications). No personal data is collected or shared through these notifications; they solely deliver preloaded quote content stored locally on your device.
All permissions are used strictly for their intended purposes—none are leveraged to collect personal data beyond what is necessary for the App’s core features. We do not request access to sensitive permissions like location, camera, contacts, or storage, aligning with the App’s focus on viewing and sharing messages.
Local Processing: Favorited messages, reading progress, and preferences remain on your device.
HTTPS Encryption: All ad and analytics traffic is encrypted.
Google Play Compliance: Regular security audits for all dependencies to ensure safety.
8. Your Privacy Rights (GDPR/CCPA/LGPD)
You may:
Access/Delete Data: Uninstall the App or email us.
Opt Out of Ads: Disable personalized ads in device settings.
Request Data Reports: Email gameslabentertainment@gmail.com.
Note: We do not respond to "Do Not Track" signals.