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Neubodi is a lingerie brand that represents an effortless body transformation through providing the right fit of beauty and confidence for every modern day women. We are the authentic specialist as we make most of our products ourselves by hand, effectively mastering the capacity of combining art and science to make sensual products that shape women confidently.
BELIEVES EVERY WOMAN SHOULD:
- Get the right fit with the right bra-fitting guide
- Discover the best styles that accentuate body curves and assets
- Create a lingerie wardrobe that carries a perfect wear suitable for any occasion
- Dress to impress - Learn what to wear for any occasion
OUR CORE VALUES
PASSION IN ALL WE DO
Passion is the fuel for our success. We enjoy what we do and who we are working with. It is our internal motivator to do great work and achieve amazing results.
TAKE INITIATIVE & OWNERSHIP
Taking ownership is about taking responsibility for results and not assuming it’s someone else’s responsibility. We go beyond our personal and work responsibilities to take initiative to bring about positive results. When there is an opportunity to bring ideas forward, it happens
HONESTY & INTEGRITY
This straightforward value gives us a framework for making decisions companywide. In all we do, we aim to conduct ourselves in a dependable and transparent manner. We believe that our reputation is more important than any other short-term rewards.
This is the value that gives us strength to be the best version of ourselves. It is our representation of the way we want to be seen in public, and how we want to see ourselves. It lays the foundation for us to step out of our comfort zone to learn, or even achieve something new.
GIVE THANKS & SHOW APPRECIATION
We give recognition where recognition is due. Don’t hesitate to provide public praise or rewards for team members who do exemplary work. We show our appreciation for the people who work with us and for us.
We are a highly productive family and have the ability to get things done quickly. We strive to stay lean, minimize bureaucracy and eliminate productivity hurdles. We aim to produce quality work within deadlines.
We believe in the law of attraction and we choose to be positive. Positivity is contagious and boosts happiness, productivity and creativity of those around us. It’s good to remember that above every cloud, there are still blue skies.
ONE TEAM, ONE FAMILY
We aim to be supportive of each other’s efforts, respect and value each other’s contributions, and care for each other both personally and professionally. We believe that the best team not only work closely with each other, but also interact closely with each other outside the office environment.
NEUBODI THE LEADING BRA SPECIALIST IN MALAYSIA
The concept of lingerie is a visually appealing undergarment that was developed during the late nineteenth century. Lady Duff-Gordon of Lucile was a pioneer in developing lingerie that freed women from more restrictive corsets. Through the first half of the 20th century, women wore underwear for three primary reasons: to alter their outward shape (first with corsets and later with girdles or brassieres), for hygienic reasons and for modesty. Before the invention of crinoline, women's underwear was often very large and bulky.
During the late 19th century, corsets became smaller, less bulky and more constricting and were gradually supplanted by the brassiere, first patented in the 20th century by Mary Phelps Jacob. When the First World War broke out, women found themselves filling in men's work roles, creating a demand for more practical undergarments. Manufacturers began to use lighter and more breathable fabrics. In 1935 brassières were updated with padded cups to flatter small breasts and three years later underwire bras were introduced that gave a protruding bustline. There was also a return to a small waist achieved with girdles. The 1940s woman was thin, but had curvaceous hips and breasts that were pointy and shapely. In the 1960s the female silhouette was liberated along with social mores. The look was adolescent breasts, slim hips and extreme thinness. André Courrèges was the first to make a fashion statement out of the youth culture when his 1965 collection presented androgynous figures and the image of a modern woman comfortable with her own body.
As the 20th century progressed, underwear became smaller and more form fitting. In the 1960s, lingerie manufacturers such as Frederick's of Hollywood begin to glamorise lingerie. The lingerie industry expanded in the 21st century with designs that doubled as outerwear. The French refer to this as 'dessous-dessus,' meaning something akin to innerwear as outerwea